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# Culturally Vivid Streetwear
The Roberto Piqueras Spring/Summer 2014 Collection Celebrates Spain

By Jana Pijak | Published 2013-09-14 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/roberto-piqueras-springsummer-2014
References: [fuckingyoung.es](http://fuckingyoung.es/roberto-piqueras-springsummer-2014-lookbook/) & [robertopiqueras](http://www.robertopiqueras.com/)

The Roberto Piqueras Spring/Summer 2014 lookbook celebrates the London-based designer's [Spanish heritage](https://www.trendhunter.com/trends/brigade). Shining a light on Salvador Dali photo prints and digitized typography logos that read "Ole", the designer remixes his signature brand of [graphic streetwear](https://www.trendhunter.com/trends/corteiz-7) with a personal twist.

In addition to showcasing artist portraits and eye-catching logos, the eccentric designer also highlights personified animal imagery and vivid floral prints that are showcased on his statement tees, fitted leggings and oversized bomber jacket garments.

The Roberto Piqueras Spring/Summer 2014 lookbook features the designer's latest collection of visually vivid menswear pieces that embody eclectic urban glamour. Paired with custom footwear accessories, Piqueras' [striking and Spain-inspired streetwear line](https://www.trendhunter.com/trends/pyra-scenic-route) is designed for the fearless fashion lover who isn't afraid to take risks.

## Trend Insights (Trend Hunter)

- Score: 6.3/10
- Popularity: 92% | Activity: 89% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### What Makes This Trend Stand Out

- **Cultural Streetwear:** Opportunity to create streetwear collections inspired by specific cultures and heritages, incorporating art and vibrant prints.
- **Animal Personification Apparel:** Disruptive innovation opportunities for designers to incorporate animal-themed designs in their clothing lines.
- **Digitized Typography Logos:** Opportunity to explore the use of digitized graphics to create more experimental and groundbreaking clothing pieces.

### Sectors Adopting This

- **Fashion Industry:** Designers and manufacturers in the fashion industry can explore incorporating diverse cultural elements into their streetwear collections.
- **Art Industry:** Graphic artists, painters and photographers have the opportunity to collaborate with fashion designers to create unique and culturally infused streetwear designs.
- **Printing Industry:** Printers and suppliers have the opportunity to invest in new printing technologies and techniques to reproduce digital graphics on clothing with higher accuracy.

## Related on Trend Hunter

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