# Whimsical World Burgers The Playful Illustrations of Robert Samuel Hanson By Marissa Liu | Published 2009-12-23 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/robert-samuel-hanson References: [polkadot.it](http://www.polkadot.it/robert-samuel-hanson#more-5231) & [robertsamuelhanson](http://www.robertsamuelhanson.com/) British illustrator Robert Samuel Hanson's work has shown up in some illustrious publications such as the Monocle, The Economist and The New York Times. His simplistic and humorous images are endearing, [artistic and accessible](https://www.trendhunter.com/trends/drawing-series). Hanson was greatly influenced by his time in Japan and initially worked at an advertising firm. Now based in Berline Robert Samuel Hanson has been working as a freelance illustrator. I love his food illustrations. **Implications** - The fact that these illustrations are so versatile and appetizing proves that Robert Samuel Hanson is not only an uber-creative food illustrator, but he is an awesome artist in general. Looking through this particular gallery of his food illustrations would have any appetite enticed, and leave viewers' tummies grumbling for more! ## Trend Insights (Trend Hunter) - Score: 1.1/10 - Popularity: 18% | Activity: 6% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Modern](https://www.trendhunter.com/modern) ## Key Themes ### What Makes This Trend Stand Out - **Food Illustration Trend:** More businesses are utilizing food illustrations in their marketing materials, creating opportunities for freelance illustrators like Robert Samuel Hanson to specialize in this area. - **Simplicity and Humor Trend:** Hanson's simplistic and humorous style is gaining popularity, as consumers continue to gravitate towards approachable and relatable content. - **International Influence Trend:** Hanson's background in Japan and current location in Berlin show a growing trend of international influences in the art world. ### Sectors Adopting This - **Advertising Industry:** Hanson's background in advertising highlights the potential for his type of illustration work to be utilized in advertising campaigns. - **Food and Beverage Industry:** The use of food illustrations as a marketing tool has the potential to disrupt the traditional food and beverage industry, with a shift towards more creative and playful branding. - **Art and Design Industry:** Hanson's success as a freelance illustrator highlights the growing demand for simplistic and humorous artwork in the art and design industry. ## Related on Trend Hunter - [Hyperrealistic Food Art Exhibitions](https://www.trendhunter.com/trends/looks-delicious.md) - [Show-Inspired Burger Menus](https://www.trendhunter.com/trends/spongebob-menu.md) - [Food-Inspired Brand Imagery](https://www.trendhunter.com/trends/cooking-clases-barcelona-venue.md) - [Food-Inspired Street Art](https://www.trendhunter.com/trends/dish-pics.md) - [Playful Doodle-Emblazoned Homes](https://www.trendhunter.com/trends/sam-cox.md) - [Limited Humorous Art Prints](https://www.trendhunter.com/trends/david-shrigley-1.md) - [Collaboration Cartoon Cooking Aprons](https://www.trendhunter.com/trends/hedley-bennett-x-bobs-burgers.md) - [Unusual Food Tattoo Challenges](https://www.trendhunter.com/trends/omaha-steak.md) - [Food Packaging Refreshes](https://www.trendhunter.com/trends/higgidy-1.md)