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# Saucy Wordvertising
Cheeky Valentines Day Ads by RobertRedd.com

By lauren festa | Published 2010-02-09 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/robert-red
References: [in](http://www.in.com/videos/watchvideo-spring-fashion-2010-robert-redd-valentines-day-with-romance-6163511.html) & [robertredd](http://www.robertredd.com/)

Anti-Valentines day parties are all the rage. Or maybe you are one of those romantic types who can’t wait to be showered in chocolate, flowers and red foil (maybe massage oil)? This ad for RobertRedd.com loves the colour red - using it in clever phrases. So even if you don’t like Valentines day, are looking for ways to ward off cupid and his evil-love inducing arrows, you can still appreciate 30 seconds of wit. And if you are buying (even for your mom), the ad offers a discount when you shop online. Happy Valentines day!

## Trend Insights (Trend Hunter)

- Score: 4.6/10
- Popularity: 40% | Activity: 91% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Romance](https://www.trendhunter.com/romance)

## Key Themes

### What Makes This Trend Stand Out

- **Anti-valentines Day:** Disruptive innovation opportunities in marketing campaigns that appeal to those who reject traditional Valentine's Day celebrations.
- **Humorous Advertising:** Disruptive innovation opportunities for brands to use humor to engage customers and create more memorable advertising.
- **Online Shopping Discounts:** Disruptive innovation opportunities for retailers to incentivize online shopping with exclusive discounts.

### Sectors Adopting This

- **Retail:** Disruptive innovation opportunities for retailers to create marketing campaigns that cater to those who reject traditional Valentine's Day celebrations.
- **Marketing:** Disruptive innovation opportunities for marketers to use humor and wit in advertising campaigns to stand out and engage consumers.
- **E-commerce:** Disruptive innovation opportunities for e-commerce businesses to offer exclusive online discounts to incentivize purchasing on their platform.

## Related on Trend Hunter

- [Naughty Valentines Day Treats](https://www.trendhunter.com/trends/sugar-wood.md)
- [Suggestive-Visual Celebratory Chocolates](https://www.trendhunter.com/trends/valentines-day-chocolates-1.md)
- [Educational Valentine's Campaigns](https://www.trendhunter.com/trends/language-of-love.md)
- [Intimacy-Redefining Promotional Campaigns](https://www.trendhunter.com/trends/lover-set.md)
- [Luxury Valentine’s Day Campaigns](https://www.trendhunter.com/trends/together-valentines-day.md)
- [Playful Valentine's Day Gifts](https://www.trendhunter.com/trends/clever-candy-2024-valentines-day-collection.md)
- [Valentine's Day Intimates](https://www.trendhunter.com/trends/love-lemons.md)
- [Cross-Brand V-Day Initiatives](https://www.trendhunter.com/trends/mcbride-sisters-collection.md)
- [Seductive Valentine’s Day Bouquets](https://www.trendhunter.com/trends/dr-squatch-x-trojan.md)
