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# Celeb Lookalike Editorials
Robert Ceranowicz Captures a Princess Diana Doppelganger for Elle

By Marissa Brassfield | Published 2009-05-18 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/robert-ceranowicz-diana-elle
References: [behance.net](http://www.behance.net/Gallery/DIANA-ELLE-Polish-Edition-by-Robert-Ceranowicz/227979) & [shootme.pl](http://www.shootme.pl/?menu_id=13&sub=3)

In this 'Diana' editorial for the Polish version of Elle Magazine, photographer Robert Ceranowicz proves that Princess Di continues to captivate our hearts and minds long after her death.

Using a Princess Diana doppelganger, Robert Ceranowicz takes impromptu shots of Di as she might have been captured today.

**Implications** - The mass celebration of celebrity and [celebrity culture](https://www.trendhunter.com/trends/celebrity-twin) shows no signs of slowing. Society is hungry to get as much of these attractive icons into their daily lives as possible, so aligning your brand with a certain persona or getting an endorsement from and [a-list celebrity](https://www.trendhunter.com/trends/dior-addict-2026-collection) could be a great idea in terms of marketing. [Hollywood](https://www.trendhunter.com/trends/austin-butler) still has massive influence over the mainstream.

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 76% | Activity: 14% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### What Makes This Trend Stand Out

- **Celebrity Culture:** Opportunity to align brands with celebrities or secure endorsements for effective marketing.
- **Lookalike Phenomenon:** Increased demand for celebrity lookalikes for editorial shoots, events, and marketing campaigns.
- **Nostalgic Fashion:** Growing interest in capturing the essence of iconic figures like Princess Diana through fashion editorials and campaigns.

### Sectors Adopting This

- **Fashion:** Fashion brands can collaborate with celebrity lookalikes to create unique and nostalgic campaigns.
- **Entertainment:** Opportunity for entertainment industry to leverage the popularity of celebrity culture and lookalike phenomenon for marketing purposes.
- **Advertising:** Marketers can tap into the fascination with celebrity culture by featuring lookalikes in advertisements to attract consumer attention.

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