# Healthy Fall Smoothie Menus Robeks's New Menu Focuses on Pumpkin, Cinnamon, and Chai Flavors By Riley von Niessen | Published 2020-09-23 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/robeks1 References: [restaurantnews](http://www.restaurantnews.com/robeks-debuts-fall-menu-featuring-pumpkin-cinnamon-spice-and-chai-flavors-092320/) [Robeks](https://www.trendhunter.com/trends/perfectly-pumpkin-plus-smoothie), a smoothie franchise chain that's based in Los Angeles, is readying for the fall with a brand new drink menu that take's inspiration from classic themes that coincide with the season. After applying customer feedback in the development process, Robeks has announced a menu that's complete with an array of delicious drinks that feature pumpkin, cinnamon, and chai flavors—while still offering a nutritious product that consumers can feel good about ordering. VP of Marketing Mitch Baker spoke to the new menu, stating "These fall offerings bring our customers a delicious new take on comforting and familiar flavors that they’ll soon come to know and love. It’s the perfect fix for those [pumpkin-spice cravings](https://www.trendhunter.com/trends/jamba-pumpkin-smoothies)…but packed with nutrients that our customers can order without the guilt." Image Credit: Restaurant News / Robeks ## Trend Insights (Trend Hunter) - Score: 0.5/10 - Popularity: 4% | Activity: 3% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Pumpkin-flavored Drinks:** Opportunity for businesses to explore new ways of incorporating pumpkin flavors into their beverage offerings. - **Cinnamon-infused Menus:** Potential for companies to experiment with cinnamon flavors in their food and beverage menus, catering to the fall season. - **Chai-inspired Beverages:** Innovation opportunity for brands to develop unique chai-based drink options, appealing to consumers looking for warm and comforting flavors. ### Who This Affects Most - **Smoothie Franchise Chains:** Chains like Robeks can further enhance their fall menus by incorporating innovative pumpkin, cinnamon, and chai flavors. - **Food and Beverage:** Opportunity for companies in the food and beverage industry to introduce seasonal pumpkin, cinnamon, and chai products to cater to customer preferences. - **Health and Wellness:** Businesses in the health and wellness sector can explore incorporating pumpkin, cinnamon, and chai flavors into their products, providing healthy alternatives to traditional fall treats. ## Related on Trend Hunter - [Immunity-Enhancing Pumpkin Smoothie](https://www.trendhunter.com/trends/perfectly-pumpkin-plus-smoothie.md) - [Exclusive Pumpkin Smoothies](https://www.trendhunter.com/trends/exclusive-pumpkin-smoothies.md) - [Better-For-You Fall Refreshment Menus](https://www.trendhunter.com/trends/fall-pumpkin-spice-trio.md) - [Autumnal Smoothie Lines](https://www.trendhunter.com/trends/pumpkin-offerings.md) - [Organic Fast-Casual Pumpkin Menus](https://www.trendhunter.com/trends/clean-juice-autumn-menu.md) - [Pumpkin Spice Juice Collections](https://www.trendhunter.com/trends/pick-the-pumpkin.md) - [Seasonal Apple-Based Drinks](https://www.trendhunter.com/trends/apple-forward-beverages.md) - [Organic Pumpkin Smoothie Lineups](https://www.trendhunter.com/trends/new-organic-pumpkin-smoothies.md) - [Autumnal Pumpkin Smoothies](https://www.trendhunter.com/trends/jamba-pumpkin-smash.md)