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# Cinnamon Chickpea Snacks
This Roasted Chickpea Snack is Dressed with Sweet Spices

By Laura McQuarrie | Published 2016-06-03 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/roasted-chickpea-snack
References: [watusee-foods.myshopify](http://watusee-foods.myshopify.com/collections/frontpage/products/cinnamon-toast-chickpeatos) & [packagingdigest](http://www.packagingdigest.com/packaging-design/may-top-5-packaging1506/page/0/4)

Crispy, salty and spicy are some of the most common ways to describe a [roasted chickpea snack](https://www.trendhunter.com/trends/festive-chickpea-hearts). Oil-roasted chickpeas are typically dressed up with seasonings and spices like cumin, garlic powder, chili powder, sea salt and black pepper, but this snack from Watusee Foods aims to recreate a sweeter flavor instead.

The 'Cinnamon Toast Chickpeatos' are chickpeas that have been [roasted in coconut oil](https://www.trendhunter.com/trends/biena-crispy-edamame) and enhanced with only a few other simple ingredients: [organic cinnamon](https://www.trendhunter.com/trends/pringles-mingles-cinnamon-sugar), salt and organic stevia. As reflected in the name of the brand, this Watusee Foods product makes a point to simplify its ingredient list and deliver a cleaner alternative than most options on the market.

Watusee Foods' Chickpeatos also come in savory flavors like Rosemary, Spicy Cayenne and Tomato Basil.

## Trend Insights (Trend Hunter)

- Score: 1.8/10
- Popularity: 28% | Activity: 18% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### What's Driving This Trend

- **Sweet-flavored Snacks:** There is an opportunity for companies to create more sweet-flavored snacks using alternative ingredients like cinnamon and stevia.
- **Clean Label Products:** Consumers are increasingly seeking snacks with simplified ingredient lists, providing an opportunity for brands to deliver cleaner alternatives.
- **Alternative Protein Snacks:** Chickpeas are a versatile and nutritious source of plant-based protein, leading to opportunities for innovative protein snack products.

### Who This Affects Most

- **Snack Food Industry:** The snack food industry can capitalize on the growing demand for sweet-flavored snacks by developing more products like cinnamon chickpea snacks.
- **Health Food Industry:** The health food industry can meet the demand for clean label products by creating snack options with simpler and organic ingredients.
- **Plant-based Food Industry:** The plant-based food industry has an opportunity to innovate by developing alternative protein snacks using ingredients like chickpeas.

## Related on Trend Hunter

- [Chickpea-Based Healthy Snacks](https://www.trendhunter.com/trends/wotsits.md)
- [Vegan-Friendly Chickpea Snacks](https://www.trendhunter.com/trends/brave-roasted-chickpeas.md)
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- [Bacon-Flavored Chickpea Puffs](https://www.trendhunter.com/trends/baconflavored-chickpea-puffs.md)
- [Multisensorial Spiced Snacks](https://www.trendhunter.com/trends/indian-snack-mixes.md)
- [Chickpea Tortilla Chips](https://www.trendhunter.com/trends/chickpea-tortilla-chip.md)
