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# Perplexing Plant-Headed Lookbooks
The Roark Spring/Summer 2013 Collection Is Full Of Life

By Romina S. Cortellucci | Published 2012-07-23 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/roark-springsummer-2013
References: [fuckingyoung.es](http://fuckingyoung.es/roark-springsummer-2013/) & [roarkcollective](http://www.roarkcollective.com/blog.cfm?blog/post/spring-summer-13)

The latest lookbook for the ROARK Spring/Summer 2013 Collection sprouts a new idea of what fashion-forward menswear brands should be. The clothing was designed by the Los Angeles-based fashion collective ROARK, with each piece being a celebration of the individual in order to keep them at the forefront of men's fashion. This modern-age collection mixes the [casual with the formal](https://www.trendhunter.com/trends/digawel-springsummer-2026) to create a multifunctional wardrobe for the dapper gentleman who appreciates a relaxed fit.

Striving to blend fabrics and shapes, the designers used a multitude of fabric combinations and layering giving the collection depth. From [loosely constructed knits](https://www.trendhunter.com/trends/brucolic), [tailored suit jackets](https://www.trendhunter.com/trends/graphpaper-ss26) to linen pleated shots, the menswear brand uses the right mixture of pieces in order to increase the wearability of its pieces. The ROARK Spring/Summer 2013 Collection proves that the collective has growing capacity.

## Trend Insights (Trend Hunter)

- Score: 3.2/10
- Popularity: 58% | Activity: 30% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, South America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Multifunctional Wardrobe:** Fashion brands can focus on creating multifunctional wardrobe options for men to increase wearability and appeal to a wider audience.
- **Blend of Fabrics and Shapes:** Designers can experiment with combining different fabrics and shapes to create new and innovative looks in men's fashion.
- **Celebration of Individuality:** More fashion brands can follow ROARK's lead and celebrate individuality in fashion design to cater to customers who value uniqueness in their clothing choices.

### Sectors Adopting This

- **Fashion:** The fashion industry can capitalize on the trend of combining fabrics, shapes and functionality while catering to the diverse and unique needs of their customers.
- **Retail:** Retailers can expand their offerings with a wider range of multifunctional men's wear options to appeal to a broader range of customers seeking flexible clothing options.
- **Textile:** Textile companies can experiment with blending fabrics from different textures and materials to create new types of fabrics that can offer more benefits and enhance comfort and wearability.

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