# Adventurous Workwear Coats The Roark Axeman Jacket is Ready for Life on the Road By Michael Hemsworth | Published 2020-01-10 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/roark-axeman-jacket References: [blessthisstuff](https://www.blessthisstuff.com/stuff/wear/coats-jackets/roark-axeman-jacket/) & [roark](https://roark.com/collections/mens-jackets-vests/products/axeman-mens-jackets-rj196) The Roark Axeman Jacket is an adventure-ready garment that's designed with functionality and fashion in mind to keep wearers feeling agile when spending extended periods on the road. The jacket is tested by adventurers to ensure it will meet the demands of avid travelers and features a [water-resistant shell](https://www.trendhunter.com/trends/relwen-sailcloth-tanker-jacket) to easily repel moisture in inclement weather or humid environments. The wool-blend flannel within provides cozy warmth, while also working to give the garment a [70s workwear vibe](https://www.trendhunter.com/trends/ororos-new-workwear-collection) that'll match well with other gear. The Roark Axeman Jacket is built with durability in mind and, while suited for travelers, is also ideal for [urban commuter](https://www.trendhunter.com/trends/insulated-bomber-jacket)= wear thanks to its relatively slim cut that will keep wearers warm without adding too much bulk. ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 94% | Activity: 61% | Freshness: 9% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen) ## Key Themes ### What Makes This Trend Stand Out - **Functional Fashion:** Opportunity for creating apparel that combines style with practicality for adventurous and on-the-go individuals. - **Water-resistant Technology:** Potential for developing innovative materials and coatings that repel moisture to keep wearers dry in various weather conditions. - **Retro Workwear Revival:** Opportunity to tap into the nostalgia and demand for vintage-inspired clothing that combines a classic aesthetic with modern functionality. ### Sectors Adopting This - **Outdoor Apparel:** Innovative designs and materials can revolutionize the outdoor apparel industry by providing versatile and durable clothing for adventurers. - **Fashion Retail:** The combination of functionality and fashion opens up opportunities for fashion retailers to target a niche market of adventurous consumers. - **Textile Manufacturing:** The demand for water-resistant and durable fabrics creates a disruptive opportunity for textile manufacturers to develop new materials and production methods. ## Related on Trend Hunter - [All-Weather Travel Jackets](https://www.trendhunter.com/trends/alpargali-jacket.md) - [Adventure-Ready Durable Apparel](https://www.trendhunter.com/trends/explore-collection.md) - [Rugged Winter-Ready Apparel](https://www.trendhunter.com/trends/winter-collection-2.md) - [Militant Springtime Jacket Designs](https://www.trendhunter.com/trends/relwen-sailcloth-tanker-jacket.md) - [Protective Cut-Proof Jackets](https://www.trendhunter.com/trends/armortex-jacket.md) - [Technical Winter Workwear Jackets](https://www.trendhunter.com/trends/insulated-bomber-jacket.md) - [Bonded Baffling Insulation Jackets](https://www.trendhunter.com/trends/aether-rex-down-jacket.md) - [Consciously Designed Climbing Jackets](https://www.trendhunter.com/trends/m10-anorak.md) - [Photographer-Approved Field Jackets](https://www.trendhunter.com/trends/shackleton-x-leica-frank-hurley-field-jacket.md)