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# Fruity Electrolyte-Packed Drinks
The ROAR Organic Georgia Peach Drink is Coconut Water-Infused

By Michael Hemsworth | Published 2018-05-29 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/roar-organic
References: [trndmonitor](https://trndmonitor.com/drink-spotlight-roar-organic-georgia-peach/) & [roar.land](https://roar.land/)

Natural hydration is becoming more important for consumers who are seeking out products that aren't made with artificial ingredients, which is where the ROAR Organic Georgia Peach drink comes in to offer a delicious option.

The drink is infused with [coconut water](https://www.trendhunter.com/trends/energy-freeze) along with [natural peach flavor](https://www.trendhunter.com/trends/tenzing-peach-honey-melon) to create a sports beverage that will actually help to hydrate your body rather than just quench your thirst. The beverage is free from [artificial colors and flavors](https://www.trendhunter.com/trends/hydration-drink-flavors), while also containing no preservatives or sweeteners and maintaining a gluten-free, vegan and non-GMO profile.

The ROAR Organic Georgia Peach drink contains just 10 calories per bottle and is a more relaxed beverage option for consumers who partake in activities like yoga or pilates to stay hydrated.

## Trend Insights (Trend Hunter)

- Score: 4.3/10
- Popularity: 68% | Activity: 52% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Natural Hydration:** Opportunity to create and market beverages that prioritize natural ingredients and provide true hydration.
- **Artificial-free Products:** Opportunity to develop and promote products that are free from artificial colors, flavors, preservatives, and sweeteners.
- **Healthy Sports Beverages:** Opportunity to innovate and offer sports beverages that are low in calories and cater to consumers engaged in activities like yoga or pilates.

### Sectors Adopting This

- **Beverage Manufacturing:** Disruptive innovation opportunity to develop and produce natural, electrolyte-packed drinks that meet consumer demands for healthier hydration options.
- **Natural Food and Beverage:** Opportunity to create a line of artificial-free and healthier beverage options that align with the growing consumer interest in natural and clean-label products.
- **Fitness and Wellness:** Disruptive innovation opportunity to develop and market beverages specifically tailored for the hydration needs of active consumers engaged in activities like yoga or pilates.

## Related on Trend Hunter

- [Fruit-Forward Hydration Sticks](https://www.trendhunter.com/trends/roar-organics.md)
- [Extra-Fruity Energy Drinks](https://www.trendhunter.com/trends/guru-organic-energy-peach-mango-punch.md)
- [Ready-to-Mix Hydration Powders](https://www.trendhunter.com/trends/roar-organic-plus.md)
- [Organic Fruity Hydration Beverages](https://www.trendhunter.com/trends/recover-180.md)
- [Fruity Coconut Waters](https://www.trendhunter.com/trends/100-coconuts.md)
- [Peach-Flavored Sparkling Waters](https://www.trendhunter.com/trends/the-peach-one.md)
- [Next-Generation Hydration Beverages](https://www.trendhunter.com/trends/raw-hydrate.md)
- [Icy Dessert Hydration Drinks](https://www.trendhunter.com/trends/recover-180-hydration-drinks.md)
- [Peach-Flavored Sparkling Waters](https://www.trendhunter.com/trends/hop-wtr-1.md)
