# Nature-Inspired Room Sprays ROAM The Brand is Expanding its Home Scents with Two New Room Sprays By Jana Pijak | Published 2025-12-10 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/roam-the-brand References: [roamthebrand](https://roamthebrand.com/collections/room-sprays)  [ROAM](https://www.trendhunter.com/trends/festive-scent) The Brand is expanding its sensory-driven home collection with the debut of its first-ever [room sprays](https://www.trendhunter.com/trends/functional-fragrance-mist), marking a natural next step for the Vancouver-based company known for its minimalist design, clean ingredients, and storytelling through scent. Following the recent addition of wall art prints, this launch highlights ROAM’s continued evolution into a full lifestyle brand. The new collection features two sprays, each hand-blended in Vancouver and made with a short, clean ingredient list that's free from synthetic fragrance. RENEW, a bright blend of eucalyptus, clary sage, and lavender, is designed to refresh spaces, from linens and living rooms to cars and workspaces. DRIFT, a soothing combination of lavender, roman chamomile, bergamot, and frankincense, supports [restful evenings](https://www.trendhunter.com/trends/sleep-well-line) when misted over pillows and bedding. Both retail for $34 per 100 ml bottle and can be purchased individually or together in the Room Spray Bundle for a morning-to-night scent ritual. Image Credit: ROAM The Brand ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 46% | Activity: 43% | Freshness: 58% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Home](https://www.trendhunter.com/home) ## Key Themes ### What's Driving This Trend - **Clean-ingredient Home Fragrances:** Home fragrances using clean, natural ingredients provide consumers with healthier alternatives to traditional synthetic options. - **Multi-purpose Scent Products:** Room sprays that serve multiple functions, such as refreshing linens and enhancing relaxation, add value and versatility to home scent offerings. - **Lifestyle-driven Scent Branding:** Expanding beyond traditional scent products into broader lifestyle branding harnesses the power of storytelling and holistic living experiences. ### Who This Affects Most - **Home Fragrance:** The home fragrance industry is embracing clean, natural compositions as consumers prioritize health-conscious and sustainable living. - **Aromatherapy:** The integration of aromatherapeutic elements into household products responds to the growing demand for wellness-focused solutions. - **Eco-friendly Consumer Goods:** The shift towards eco-friendly and non-toxic ingredients in consumer goods reflects an evolving market that values sustainability and health. ## Related on Trend Hunter - [Next-Gen Emotive Fragrances](https://www.trendhunter.com/trends/lore.md) - [Mood-Focused Sprays](https://www.trendhunter.com/trends/moodscentz-by-wizard-wellness.md) - [Reed Diffuser Collection Launches](https://www.trendhunter.com/trends/reed-diffuser-collection.md) - [Globally Inspired Fragrances](https://www.trendhunter.com/trends/origen-fragrances.md) - [Aromachology-Inspired Fragrances](https://www.trendhunter.com/trends/essences-botaniques.md) - [Aromatic Body Spritzes](https://www.trendhunter.com/trends/glossier-body-care.md) - [Coastal Summer Fragrances](https://www.trendhunter.com/trends/pure-michigan-fresh.md) - [Elevated Home Scent Lines](https://www.trendhunter.com/trends/home-fragrance-1.md) - [At-Home Festive Scent Ranges](https://www.trendhunter.com/trends/festive-scent.md)