# Zigzagging Cultural Hubs Zaha Hadid's Riverside Museum Connects Glasgow City to the River By Meghan Young | Published 2011-06-13 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/riverside-museum References: [psfk](http://www.psfk.com/2011/06/zaha-hadids-iconic-building-in-scotland-pics.html) & [dezeen](http://www.dezeen.com/2011/06/10/riverside-museum-by-zaha-hadid-architects/) The [Riverside Museum](https://www.trendhunter.com/trends/bait-ur-raiyan-mosque) is an extremely [modern piece of architecture](https://www.trendhunter.com/trends/ismaili-center-houston). An artwork all on its own, I wouldn't be surprised if people visited the Riverside Museum in order to witness its stunning design rather than the art pieces it stores within. Designed by Zaha Hadid Architects, the Riverside Museum is located in Glasgow, Scotland. A [geometrically complex design](https://www.trendhunter.com/trends/studio-for-architecture), it zigzags both horizontally and vertically, creating a dynamic feast for the eyes both face-on and from above. As though resembling some sort of tunnel, it is able to house over 3,000 exhibits. It is made out of patinated zinc panels. The design of the Riverside Museum is inspired by its natural surroundings. It links the city of Glasgow with the river, transitioning one to the other. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 76% | Activity: 48% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Key Themes Behind This Trend - **Geometric Architecture:** The emergence of geometrically complex designs can create an opportunity for innovative and visually-striking buildings, potentially attracting more visitors and customers. - **Art as Architecture:** Using architecture as an art piece, rather than just a functional space, can create new opportunities for creativity, unique experiences, and potential revenue streams. - **Natural Inspiration:** Designing buildings with inspiration from nature can create dynamic and visually-stunning structures, as well as connect the built environment with the natural world. ### Where This Applies - **Architecture:** Architects and designers can incorporate complex geometric designs and natural inspiration into their work to create unique and visually-striking buildings for clients and customers. - **Tourism:** Zigzagging cultural hubs like the Riverside Museum can become destinations in their own right, attracting visitors and generating tourism revenue for cities and regions. - **Art Museums:** Museums can explore the concept of using their architecture as an art piece in and of itself, creating unique experiences and potentially attracting more visitors to their exhibits. ## Related on Trend Hunter - [Textured Glass Landmarks](https://www.trendhunter.com/trends/helsinki-design-and-architecture-museum.md) - [Warehouse-Converted Ferry Terminals](https://www.trendhunter.com/trends/ropax-ferry.md) - [Ribbon-Like Dynamic Structures](https://www.trendhunter.com/trends/capital-international-exhibition.md) - [Swooped Museum Roof Planes](https://www.trendhunter.com/trends/suzhou-museum-of-contemporary-art.md) - [Serbian Mill Converted Museums](https://www.trendhunter.com/trends/nikola-tesla-museum.md) - [Terraced Urban Landmarks](https://www.trendhunter.com/trends/go-park-sai-sha.md) - [Taiwan Coastal Bridges](https://www.trendhunter.com/trends/the-danjiang-bridge.md) - [Nature-Inspired Artful Garden Installations](https://www.trendhunter.com/trends/henderson-art-garden.md) - [Galactic-Themed Sci-Fi Museums](https://www.trendhunter.com/trends/star-cloud.md)