# Apocalyptic Blockbuster Commercials The Rise of the Planet of the Apes Trailer is Movie Mayhem By Jordan Sowunmi | Published 2011-06-07 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/rise-of-the-planet-of-the-apes-trailer References: [hypebeast](http://hypebeast.com/2011/06/rise-of-the-planet-of-the-apes/) & [riseoftheplanetoftheapes](http://www.riseoftheplanetoftheapes.com/) The Rise of the Planet of the Apes trailer highlights the upcoming prequel to one of the most iconic film franchises in the history of [Hollywood](https://www.trendhunter.com/trends/maxxxine). The Rise of the Planet of the Apes trailer showcases the all-star cast of the new film including James Franco, Frieda Pinto, Brian Cox, John Lithgow and Andy Serkis. The prolific series contains seven feature films, a television series and comic books. In this reboot of the series, James Franco stars as Will Rodman, a scientist seeking a cure for Alzheimer's by testing products on animals. All hell breaks loose when the tests lead to apes with a genetically modified and powerful form of human intelligence. Watch the trailer to get a preview of one of this summer's biggest tentpole films. ## Trend Insights (Trend Hunter) - Score: 0.5/10 - Popularity: 4% | Activity: 3% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### What Makes This Trend Stand Out - **Apocalyptic Blockbuster Films:** Disruptive innovation opportunities include incorporating advanced CGI effects and developing compelling narratives in the apocalyptic genre. - **Prequels to Iconic Film Franchises:** Disruptive innovation opportunities lie in exploring the untold stories and origins of beloved film franchises, creating new narratives that expand the existing universe. - **Exploring Human-animal Intelligence:** Disruptive innovation opportunities can be found in researching and developing advancements in the field of neurology and genetics to explore the potential intelligence of animals. ### Sectors Adopting This - **Film Industry:** Disruptive innovation opportunities in the film industry include creating cutting-edge visual effects, pushing the boundaries of storytelling, and reinventing classic franchises. - **Entertainment Industry:** Disruptive innovation opportunities in the entertainment industry involve creating immersive experiences that captivate audiences through multi-platform storytelling and interactive technology. - **Biotechnology Industry:** Disruptive innovation opportunities in the biotechnology industry lie in exploring the potential of genetic modification and advancements in neurology for medical research and improving animal intelligence. ## Related on Trend Hunter - [Cinematic GenAI Campaigns](https://www.trendhunter.com/trends/the-knowit-alls.md) - [History-Centric Advertisements](https://www.trendhunter.com/trends/royal-ontario-museum.md) - [AI-Themed Sci-Fi Thrillers](https://www.trendhunter.com/trends/junge.md) - [Action Anime Prequel Trailers](https://www.trendhunter.com/trends/the-war-of-the-rohirrim.md) - [Movie-Inspired Truck Commercials](https://www.trendhunter.com/trends/ram-truck.md) - [Superhero Dramatic Game Trailers](https://www.trendhunter.com/trends/spiderman-2-game.md) - [Gory Anime Trailer Launches](https://www.trendhunter.com/trends/terminator-zero.md) - [Athlete-Starring Film Ads](https://www.trendhunter.com/trends/jurassic-park-themed-1.md) - [Prehistoric Blockbuster Candies](https://www.trendhunter.com/trends/mms-mega-peanut-butter.md)