# Exhibitionist Summer Spreads Rio World by Mario Testino Has Boys and Girls Bearing All By Amelia Roblin | Published 2011-05-11 | Naughty Source: Trend Hunter, https://www.trendhunter.com/trends/rio-world-by-mario-testino References: [homotography.blogspot](http://homotography.blogspot.com/2011/05/rio-world-by-mario-testino.html) & [mariotestino](http://www.mariotestino.com/page/789) The expression "making love to the camera" is unquestionably taking place in Rio World by Mario Testino. The [sultry spreads](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty) can be found in the Summer 2011 VMAN which reveal a little bit of explicit content and a whole lot of carnal confidence. The photo shoot is set overlooking a [beautiful white beach](https://www.trendhunter.com/trends/triangls-mirage-drop) and gorgeous blue water, but the scene is little more than an intensely colored backdrop designed to make the bronze-tinted bodies pop. There are four male models and one female star in this editorial, wearing just jeans in various shades of denim or bright vivid colors. Progressing gradually to [nearly nude states](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela) (Izabel Goulart actually gets there), the faces and forms behind Rio World by Mario Testino exude a hungry sexuality that can't go unnoticed. ## Trend Insights (Trend Hunter) - Score: 6.2/10 - Popularity: 85% | Activity: 92% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty) ## Key Themes ### Why This Trend Is Growing - **Sultry Spreads:** Opportunity for adult content creators to explore new and explicit forms of photography and fashion. - **Carnal Confidence:** Potential for self-expression and body positivity movements in the fashion industry, challenging traditional beauty standards. - **Intensely Colored Backdrop:** Possibility for innovative use of vibrant colors as a visual storytelling element in photography and advertising. ### Industries Being Reshaped - **Fashion Photography:** Disruptive innovation opportunity for photographers and artists to push boundaries and explore new ways of capturing beauty and sensuality. - **Adult Entertainment:** Potential for the adult industry to embrace artistic expressions and create visually captivating content that challenges societal norms. - **Advertising:** Opportunity for advertisers to incorporate bold and vibrant visuals to grab attention and create impactful marketing campaigns in various industries. ## Related on Trend Hunter - [Naughty Holiday Campaigns](https://www.trendhunter.com/trends/diesels-xxxmas.md) - [Sexuality-Exploring Artful Exhibitions](https://www.trendhunter.com/trends/rude-arts-club.md) - [Men's Summer Swimwear Capsules](https://www.trendhunter.com/trends/vilebrequin-x-joel-mesler.md) - [Modern-Day Travel Campaigns](https://www.trendhunter.com/trends/modernday-travel.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Unapologetic Lingerie Campaigns](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Sex-Positive Art Collections](https://www.trendhunter.com/trends/carne-bollente-3.md) - [Intimate Spring Fashion](https://www.trendhunter.com/trends/louis-vuitton-springsummer-2026.md)