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# 18th Century-Inspired Apparel
This Rihanna Collection for Puma Was Debuted at Paris Fashion Week

By Riley von Niessen | Published 2016-10-03 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/rihanna-collection
References: [fuckingyoung.es](http://fuckingyoung.es/fenty-x-puma-springsummer-2017/) & [ca.puma](http://ca.puma.com/?df)

Following up her Fall/Winter 2016 series that was spotlighted on the iconic Naomi Campbell, the latest Rihanna collection reportedly draws on 18th century France, Versailles and Marie Antoinette, according to F*cking Young!

This theme was seen similarly in a shoot that Rihanna did with the renowned Terry Richardson as well, which presented a provocative restyling of Marie Antoinette for CR Fashion Book, Issue 9. The new Rihanna Spring/Summer 2017 collection is showcased in an editorial that largely highlights [silky floral looks on male models](https://www.trendhunter.com/trends/louis-vuitton-fall-2026).

Draped in tones like lilac, ice blue and pink, the editorial's many muses are presented along with [statement platform footwear](https://www.trendhunter.com/trends/avanti-ls), [feminine blouses](https://www.trendhunter.com/trends/wild-rose-sparrow), pearl necklaces with oversized cross pendants, lace accessories and more.

Image Credit: Fucking Young!

## Trend Insights (Trend Hunter)

- Score: 6.7/10
- Popularity: 96% | Activity: 96% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What's Driving This Trend

- **18th Century-inspired Fashion:** There is an opportunity for fashion brands to incorporate historical influences and themes into modern designs, creating a unique and nostalgic aesthetic.
- **Gender-bending Fashion:** Designers can explore the blurring of traditional gender boundaries in fashion, offering innovative and diverse clothing options for all individuals.
- **Provocative Style Revivals:** There is potential for brands to challenge conventional fashion norms by reimagining historical figures and styles in bold and provocative ways.

### Who This Affects Most

- **Fashion:** Fashion brands have an opportunity to tap into the growing demand for unique and unconventional clothing that embraces historical influences.
- **Footwear:** Footwear companies can explore the creation of statement platform shoes that blend historical elements with contemporary design, catering to the evolving fashion preferences.
- **Jewelry:** Jewelry brands can capitalize on the trend by producing oversized cross pendants and other accessories that incorporate historical motifs and symbolism.

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