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# Seasonally Spiced Herbal Libations
The Riga Black Balsam Chocolate & Mint Herbal Bitters is Tasty

By Michael Hemsworth | Published 2020-11-26 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/riga-black-balsam-chocolate-mint
References: [foodbev](https://www.foodbev.com/news/abg-unveils-riga-black-balsam-chocolate-mint/) & [amberbev](https://amberbev.com)

The Riga Black Balsam Chocolate & Mint herbal bitters is a new libation from the [Amber Beverage Group](https://www.trendhunter.com/trends/cross-keys-gin-cocktails) (ABG)-owned brand that is focused on providing consumers with an alternative libation to enjoy this holiday season. The limited-edition offering is positioned as being great for enjoyment in [classic or hot cocktails](https://www.trendhunter.com/trends/angostura-cubata) and features a 30% ABV. The product will join the existing Blackcurrant and Cherry varieties in the Riga range for consumers to choose when stocking their bar with high-quality spirits.

Global Brand Director of Riga Black Balsam Māris Kalniņš explained the new Riga Black Balsam Chocolate & Mint herbal bitters further saying, "As Riga Black Balsam represents one of the oldest beverage categories in the world, the way it is consumed has changed: from being enjoyed as a shot, as an aperitif or with coffee through to countless cocktail variations nowadays. By listening to our consumers and following the global trends in beverage development, we have created a bitter with a gentle and refreshing taste, which is provided by the notes of milk chocolate and sweet peppermint.”

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 35% | Activity: 59% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### What's Driving This Trend

- **Seasonal Herbal Bitters:** Opportunity to innovate and produce limited edition herbal bitters during the holiday season with unique and refreshing flavors.
- **Alternative Cocktail Ingredients:** Opportunity to create and promote alternative cocktail ingredients, such as chocolate and mint flavored herbal bitters in classic or hot cocktails.
- **Consumer-driven Beverage Development:** Opportunity to listen to consumers and follow global beverage trends in developing new and refreshing herbal bitters for cocktails and other beverages.

### Who This Affects Most

- **Beverage:** The beverage industry can capitalize on producing and marketing limited edition holiday herbal bitters with unique and refreshing flavors.
- **Hospitality:** The hospitality industry can create and promote alternative cocktail ingredients, such as chocolate and mint flavored herbal bitters in classic or hot cocktails during the holiday season.
- **Consumer Goods:** The consumer goods industry can develop new and innovative herbal bitters based on consumer demand and global beverage trends for use in cocktails and other beverages.

## Related on Trend Hunter

- [Citrusy Summertime Cordials](https://www.trendhunter.com/trends/bottlegreen-lime-mint.md)
- [Premium Cocktail Bitters](https://www.trendhunter.com/trends/premium-cocktail-bitters.md)
- [Transparent Mint Liqueurs](https://www.trendhunter.com/trends/mint-liqueur.md)
- [Limited-Edition Holiday Mocktails](https://www.trendhunter.com/trends/peppermint-bark-tini.md)
- [Springtime Dessert Liqueurs](https://www.trendhunter.com/trends/baileys-mint-choc-milkshake.md)
- [Refreshing Liqueur Truffle Treats](https://www.trendhunter.com/trends/baileys-chocolate-mint-truffles.md)
- [Flavorful Alcohol-Free Bitters](https://www.trendhunter.com/trends/bark-bitter.md)
- [Zero-ABV Cocktail Bitters](https://www.trendhunter.com/trends/seasn.md)
- [Bitter Non-Alcoholic Beverages](https://www.trendhunter.com/trends/betera.md)
