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# Specialized Motorcyclist Glasses
The Kennedy Riding Glasses Have a Stylish Yet Functional Design

By Michael Hemsworth | Published 2017-07-11 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/riding-glasses
References: [blessthisstuff](http://www.blessthisstuff.com/stuff/wear/eyewear/kennedy-riding-glasses/) & [shwoodshop](https://www.shwoodshop.com/)

The [Kennedy](https://www.trendhunter.com/trends/teeny-tiny-haus) Riding Glasses are the latest piece of eyewear from a collaboration between Iron & Resin and Shwood as part of the Moto Collection created by the brands. Inspired by motorcycles and riding culture, the glasses provide wearers with a stylish way to protect their eyes from UV rays and debris when they're riding. The glasses come in Havana and classic black color options, and feature Optics by Carl Zeiss Vision with interchangeable magnetic clip lenses for users to adjust to their environment accordingly.

The Kennedy Riding Glasses have slim line temples that are intended to provide in-helmet comfort during wear and are ideal for those who want to maintain a certain level of classic cool from their eyewear.

## Trend Insights (Trend Hunter)

- Score: 5.7/10
- Popularity: 76% | Activity: 88% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Key Themes Behind This Trend

- **Motorcycle-inspired Eyewear:** Disruptive innovation opportunity: Create specialized glasses for motorcyclists that combine style, functionality, and protection.
- **Interchangeable Magnetic Clip Lenses:** Disruptive innovation opportunity: Develop eyewear with interchangeable magnetic clip lenses for easy customization based on environmental conditions.
- **In-helmet Comfort:** Disruptive innovation opportunity: Design eyewear with slim line temples that provide comfortable wear for motorcyclists who want a classic cool look.

### Where This Applies

- **Eyewear:** Disruptive innovation opportunity: Revolutionize the eyewear industry by creating specialized glasses for specific activities, such as motorcycle riding.
- **Motorcycle Accessories:** Disruptive innovation opportunity: Explore the potential for creating innovative accessories to enhance the experience of motorcycle enthusiasts.
- **Outdoor Sports Equipment:** Disruptive innovation opportunity: Develop functional and stylish eyewear for various outdoor sports activities, catering to the needs of athletes and adventure seekers.

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