# Sci-Fi Cartoon Cosmetics The Rick and Morty x SHEGLAM Collab Shares Quirky Makeup By Laura McQuarrie | Published 2024-05-16 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/rick-and-morty-x-sheglam References: [instagram](https://www.instagram.com/p/C6-ExUIRu3u/) & [sheglam](https://www.sheglam.com/collections/rick-and-morty-x-sheglam/products/rick-and-morty-x-sheglam-full-collection-set-sb2404095972414117)  Within the [Rick and Morty](https://www.trendhunter.com/trends/puma-x-rick-and-morty-mb05) x [SHEGLAM](https://www.trendhunter.com/trends/bewitching-brews-lip-glosses) Full Collection set, fans will find everything from lip glosses and setting powder to hand mirrors and a beauty sponge inspired by the characters of a sci-fi cartoon for adults. Fans will appreciate thoughtful details throughout the beauty collection, like shapely headbands and the names of multi-dimensional shades in the eyeshadow palette like Two Crows or King Jellybean. Formulation and packaging standouts from the Rick and Morty x SHEGLAM collection include the [Pickle](https://www.trendhunter.com/trends/moisturizing-lip-gloss-tube) Rick Setting Spray with nourishing cucumber extract and the Mr. Sanchez Cream Blush. The unique cream-to-powder blush is packaged in a head-shaped pot that opens to reveal a brain-shaped color cosmetic that's ready to be swiped across the cheeks to add instant warmth and radiance. ## Trend Insights (Trend Hunter) - Score: 7.4/10 - Popularity: 99% | Activity: 99% | Freshness: 24% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Cartoon-themed Beauty Collections:** The Rick and Morty x SHEGLAM collaboration exemplifies how integrating beloved cartoon characters into beauty product lines can captivate dedicated fanbases. - **Multi-dimensional Makeup Shades:** The inclusion of uniquely named shades like 'Two Crows' and 'King Jellybean' in the eyeshadow palette highlights the trend of incorporating imaginative, story-driven elements in cosmetic products. - **Novelty Packaging in Cosmetics:** Innovative packaging designs such as a brain-shaped blush pot provide a playful and memorable consumer experience, enhancing the appeal of cosmetic items. ### Where This Applies - **Beauty and Personal Care:** The cross-over between cosmetic products and popular culture, as seen with the Rick and Morty-themed makeup, can drive brand differentiation and consumer engagement. - **Licensing and Merchandising:** The use of licensed characters from hit TV shows in product lines opens additional revenue streams and taps into existing fandoms. - **Entertainment:** Collaborations between entertainment franchises and the beauty industry create unique cross-promotional opportunities that can enhance brand visibility and attract diverse audiences. ## Related on Trend Hunter - [Comedic Horror Cosmetics](https://www.trendhunter.com/trends/nyx-x-beetlejuice.md) - [Fantasy-Comedy Makeup Collabs](https://www.trendhunter.com/trends/colourpop-x-dreamworks-shrek.md) - [Comedy Horror Cosmetics](https://www.trendhunter.com/trends/nyx-cosmetics-x-wednesday.md) - [Cartoon Family Cosmetics](https://www.trendhunter.com/trends/the-simpsons-x-nyx.md) - [Cosmic Cartoon-Themed Ice Creams](https://www.trendhunter.com/trends/multiverse-collection.md) - [Plush-Inspired Sensorial Cosmetics](https://www.trendhunter.com/trends/ulta-beauty-x-squishmallows.md) - [Spooky Cartoon Beauty Capsules](https://www.trendhunter.com/trends/mad-beauty-1.md) - [K-Beauty Streaming Series Cosmetics](https://www.trendhunter.com/trends/squid-game-beauty-collection.md) - [Sci-Fi Skincare Vessels](https://www.trendhunter.com/trends/spoiledchild-x-jeremy-scott.md)