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# Rice Pizza Packaging
This Single-Serving Flatbread is Wrapped with Reference to Its Ingredients

By Amelia Roblin | Published 2015-04-08 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/rice-pizza
References: [packagingoftheworld](http://www.packagingoftheworld.com/2015/04/pizza-shigaraki.html) & [masahiro-minami](http://masahiro-minami.com/portfolio/category/product/?lang=en)

The box of this artisanal rice pizza might look at first to take the shape of an artist's palette, but once you discover the recipe, a different reference is served up. Featuring a nutritious assortment of ingredients on a [gluten-free rice flour base](https://www.trendhunter.com/trends/mini-pizza-bagels), you'll come to recognize the form of a single organic grain.

The all-white carton has a peel-back opening to provide a visual of the Japanese product as well as crafty access to it. Exercising the contemporary style of [minimalist packaging](https://www.trendhunter.com/trends/vertical-pizza-box), Masahiro Minami Design only put ink on the inside. The green pigment alludes to the freshness and healthiness of the premade frozen food, as well as the relative eco-friendliness of the box. This on-the-go gourmet rice pizza is perfect as a [quick vegetarian meal for one](https://www.trendhunter.com/trends/singleserve-rice-cup) that can be cooked in a toaster oven in a pinch.

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 61% | Activity: 64% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Why This Trend Is Growing

- **Minimalist Packaging:** Opportunity for brands to create visually appealing packaging with minimal design elements.
- **Gluten-free Food:** Demand for gluten-free options continues to rise, presenting an opportunity for food companies to innovate and create new gluten-free products.
- **Ready-to-eat Meals:** Convenience-driven consumers are seeking quick and easy meal options, prompting the growth of the ready-to-eat meals market.

### Industries Being Reshaped

- **Food Packaging:** Innovative packaging solutions can help food companies differentiate their products and attract consumer attention.
- **Health Food:** Opportunity for companies to develop and market health-focused food products that cater to dietary restrictions and preferences.
- **Convenience Food:** Ready-to-eat meals market offers disruptive innovation opportunities to provide convenient and nutritious meal options for busy consumers.

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