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# American-Style Shake-Inspired Snacks
Rice Krispies Squares Mint Choc Shake are Limited-Edition

By Michael Hemsworth | Published 2022-08-04 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/rice-krispies-squares-mint-choc-shake
References: [foodbev](https://www.foodbev.com/news/kellogg-launches-new-rice-krispies-squares-american-flavour/) & [kelloggs](https://www.kelloggs.co.uk/en_GB/home.html)

![American-Style Shake-Inspired Snacks](https://cdn.trendhunterstatic.com/thumbs/485/rice-krispies-squares-mint-choc-shake.jpeg)

The Rice Krispies Squares Mint Choc Shake snack is the latest addition to the brand's American-style product line to provide consumers with a taste of a signature flavor.

The snack consists of a chocolate-forward Rice Krispies treats with a hint of mint flavor and is topped with a drizzling of chocolate for a final touch of sweetness. The latest flavor is expected to be right at home within the existing lineup, but is a limited-edition option that will only be around for a short while. Priced at £1.99 for a four-pack, the snack is available now for purchase at [Sainsbury's](https://www.trendhunter.com/trends/kelloggs-snack-range).

Senior Brand Activation Manager at [Kellogg's](https://www.trendhunter.com/trends/rice-krispies-squares-corn-flakes) Holly Moorhead spoke on the Rice Krispies Squares Mint Choc Shake snack saying, "Our American Style range of Rice Krispies Squares has gone down a treat, so we were keen to add some tasty new flavours. We think the addition of our [limited-edition Mint Choc Shake flavour](https://www.trendhunter.com/trends/kachava-chocolate-mint) is something Rice Krispies fans will love.”

## Trend Insights (Trend Hunter)

- Score: 3.8/10
- Popularity: 52% | Activity: 49% | Freshness: 12%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### Why This Trend Is Growing

- **Limited-edition Snacks:** Opportunity for brands to expand their product lines with exclusive and seasonal flavors to create excitement and increase sales.
- **American-style Products:** Opportunity for companies to introduce American snack flavors to international markets for a unique and trendy product line.
- **Chocolate-mint Flavor:** Opportunity for product creators to experiment with the popular and nostalgic chocolate-mint flavor combination in various food and beverage categories.

### Industries Being Reshaped

- **Snack Industry:** Innovation opportunities for creating new and unique snack flavors to appeal to target markets and increase sales.
- **International Food Industry:** Opportunity for companies to introduce traditional and trendy flavors from one region to another for a diverse and global product line.
- **Confectionery Industry:** Opportunity for candy and chocolate brands to create new flavor profiles such as chocolate-mint to cater to changing consumer preferences and tastes.

## Related on Trend Hunter

- [Easter Chocolate Snack Squares](https://www.trendhunter.com/trends/rice-krispies-square.md)
- [Hybrid Cereal Snack Squares](https://www.trendhunter.com/trends/rice-krispies-squares-corn-flakes.md)
- [Festive Prepackaged Cereal Snacks](https://www.trendhunter.com/trends/rice-krispies-squares-yule-log-style.md)
- [Spooky Marshmallow Square Snacks](https://www.trendhunter.com/trends/rice-krispies-scares.md)
- [Frozen Marshmallow Square Sandwiches](https://www.trendhunter.com/trends/rice-krispies-treats-ice-cream.md)
- [Pretzel-Packed Crispy Rice Treats](https://www.trendhunter.com/trends/rice-krispies-treats-bliss-bars.md)
- [Marshmallow-Flavored Candy Bars](https://www.trendhunter.com/trends/marshmallow-flavored-candy-bar.md)
- [Sundae-Flavored Breakfast Cereals](https://www.trendhunter.com/trends/crispy-rice-cereals.md)
- [Blend-It-Yourself Milkshakes](https://www.trendhunter.com/trends/mint-choc-chip-milkshake.md)
