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# Black Rice Chocolate Bars
Theo's Black Rice Quinoa Crunch Bar Features Lotus Foods' Forbidden Rice

By Laura McQuarrie | Published 2018-02-16 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/rice-chocolate-bar
References: [specialtyfood](https://www.specialtyfood.com/news/article/trends-winter-fancy-food-show/3) & [theochocolate](https://www.theochocolate.com/product/black-rice-quinoa-crunch/)

There are countless crisped and puffed rice chocolate treats that have been launched over the years, but [Theo Chocolate](https://www.trendhunter.com/trends/filled-chocolates) showed off a new [puffed black rice chocolate bar](https://www.trendhunter.com/trends/superfoodinfused-chocolate-bites) at the Winter Fancy Foods Show.

The chocolate bar boasts a simple ingredient list with many organic and fair trade ingredients, including cocoa beans, cane sugar, cocoa butter, ground vanilla bean, as well as puffed quinoa for additional texture. The specific black rice included in the 85% dark chocolate bar is [Lotus Foods](https://www.trendhunter.com/trends/organic-forbidden-rice)' Forbidden Rice.

Black rice is an emerging ingredient in the health food industry, as it boasts some of the same antioxidant-rich compounds that can be found in everything from blueberries to grapes. Additionally, black rice is packed with dietary fiber, anti-inflammatory properties and numerous benefits for the health of the whole body.

Image Credit: Theo Chocolate

## Trend Insights (Trend Hunter)

- Score: 0.7/10
- Popularity: 6% | Activity: 7% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Emergence of Black Rice in Health Food Industry:** Opportunity for companies to create more innovative and healthy products featuring black rice.
- **Fair Trade and Organic Ingredients:** Potential for companies to focus on ethical and sustainable sourcing of ingredients and broaden their customer base.
- **Puffed Rice Chocolate Treats:** Opportunity for companies to create new variations of this classic treat with unique and healthy ingredients.

### Where This Applies

- **Food and Beverage Industry:** Opportunity for companies to create innovative and healthy snacks with black rice and fair trade ingredients.
- **Health and Wellness Industry:** Opportunity for companies to promote the health benefits of black rice and offer natural and organic alternatives for consumers.
- **Sustainable Agriculture Industry:** Opportunity for companies to source their ingredients ethically and sustainably, contributing to a more eco-conscious and responsible industry.

## Related on Trend Hunter

- [Black Rice-Inspired Ramen Noodles](https://www.trendhunter.com/trends/organic-forbidden-rice.md)
- [Roasted Rice Powders](https://www.trendhunter.com/trends/organic-roasted-brown-rice-powder.md)
- [Crispy Rice Chocolate Bars](https://www.trendhunter.com/trends/oat-chocolate-bars-with-crispy-rice-cocoa-nibs.md)
- [Chocolate-Covered Rice Cakes](https://www.trendhunter.com/trends/organic-dark-chocolate-halfcoated-rice-cake-thins.md)
- [Raw Goji Berry Chocolates](https://www.trendhunter.com/trends/raw-chocolate-bar.md)
- [Herbaceous Granola Chocolate Bars](https://www.trendhunter.com/trends/blackberry-tarragon-crisp.md)
- [Purple Rice Wraps](https://www.trendhunter.com/trends/purple-rice-wraps.md)
- [Fried Noodle Confections](https://www.trendhunter.com/trends/onyx-mi-goreng.md)
- [Corn-Infused Chocolate Bars](https://www.trendhunter.com/trends/sweet-corn-swirl.md)
