# All-Organic Savory Grain Bowls Lundberg Family Farms' Grainspirations Bowls Mix Rice & Quinoa By Laura McQuarrie | Published 2018-09-19 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/rice-and-quinoa References: [foodbusinessnews.net](https://www.foodbusinessnews.net/media/photos/3994-new-on-the-shelves#2) & [lundberg](http://www.lundberg.com/products/) Lundberg Family Farms is now venturing into the [frozen food category](https://www.trendhunter.com/trends/bettr-bowl) with the introduction of its all-new rice and quinoa bowls. Each of the Organic Grainspiration Rice & Quinoa Bowls takes on a different savory flavor inspired by global cuisine, such as Korean Style Chili, Spicy Southwestern Style or Vegetable Biryani Style. As the products are made with a blend of all-organic brown basmati rice and American-grown quinoa, consumers will find 10 to 13 grams of plant-based protein per serving in the products. These convenient and nourishing rice and quinoa bowls have the potential to serve as quick and easy meal options, or even [quick and easy side dishes](https://www.trendhunter.com/trends/rice-sides) that can be enhanced with even more vegetables and proteins of one's choosing. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 40% | Activity: 35% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **Frozen Grain Bowls:** Opportunity for companies to innovate in the frozen food industry by introducing convenient and nutritious grain bowl options. - **Global Flavors:** Potential for food companies to explore and create unique flavors inspired by global cuisine for their grain bowl products. - **Plant-based Proteins:** Disruptive innovation opportunity for food companies to develop plant-based protein options to enhance the nutritional value of grain bowl products. ### Who This Affects Most - **Frozen Food:** Opportunity for frozen food companies to expand their product offerings with all-organic savory grain bowls. - **Food Manufacturing:** Potential for food manufacturing companies to collaborate with Lundberg Family Farms or develop their own line of rice and quinoa bowl products. - **Healthy Convenience Foods:** Disruptive innovation potential for companies in the healthy convenience foods industry to create new and convenient meal and side dish options using rice and quinoa bowls as a base. ## Related on Trend Hunter - [Convenient Grain-Based Meals](https://www.trendhunter.com/trends/seeds-of-change-2.md) - [Chili Crisp Rice Dishes](https://www.trendhunter.com/trends/lundberg-x-fly-by-jing.md) - [Convenient Frozen Entrée Bowls](https://www.trendhunter.com/trends/frozen-entre-bowls.md) - [Minimally Processed Frozen Meals](https://www.trendhunter.com/trends/cilantro-chicken-baja-lifebowl.md) - [Plant-Based Protein Cups](https://www.trendhunter.com/trends/plant-powered-meal-bowls.md) - [One-Minute Rice Cups](https://www.trendhunter.com/trends/minute-rice-cups.md) - [Street Food-Inspired Rice Bowls](https://www.trendhunter.com/trends/street-food-rice-dishes.md) - [Globally Inspired Microwavable Lunches](https://www.trendhunter.com/trends/bonduelle-lunch-bowls.md) - [High-Fiber Protein-Rich Rices](https://www.trendhunter.com/trends/bens-original-10-medley.md)