<!-- canonical: https://www.trendhunter.com/trends/rhude -->
<!-- robots: noindex -->

# Vintage-Inspired Americana Menswear
RHUDE Unveils Its New 'Bull Market' Collection

By Niko Pajkovic | Published 2022-01-21 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/rhude
References: [hypebeast](https://hypebeast.com/2022/1/rhude-fall-winter-2022-collection-lookbook-video) & [rh-ude](https://rh-ude.com/)

[RHUDE](https://www.trendhunter.com/trends/afterpay-dropshop-rhude), a Los Angeles-based luxury fashion label, has announced the launch of its new Fall/Winter 2022 collection titled 'Bull Market.' The expansive collection sees the brand sticking to its signature design codes, offering an assortment of [elevated Americana looks](https://www.trendhunter.com/trends/poison-ivy-collection).

According to the brand, the collection was inspired -- in part -- by '80s-era power suits, such as the ones typically donned by [Wall](https://www.trendhunter.com/trends/premium-clash-the-wall) Street brokers. As a result, the capsule delivers a unique fusion between streetwear and old-school tailoring. Standout items in the 'Bull Market' collection include robust wool overcoats, striped track pants, casual jackets, and printed shirts.

The headlining piece, however, is a leather moto suit, which is delivered in a range of organic colors, including butterscotch, black, tangerine, deep red, and beige. Moreover, the collection includes a range of accessories. Most notably handbags, extra-long scarves, and fitted caps.

Image Credit: Rhude

## Trend Insights (Trend Hunter)

- Score: 1.8/10
- Popularity: 9% | Activity: 33% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### Why This Trend Is Growing

- **Vintage-inspired Menswear:** There is an opportunity to create modern designs that pay homage to classic menswear fashion trends from the past.
- **Fusion of Streetwear and Tailoring:** There is an opportunity for designers to combine the relaxed style of streetwear with the sophistication of old-school tailoring for a unique look.
- **Organic Color Palette:** There is an opportunity to experiment with earthy tones and organic colors in fashion design to evoke a natural and grounded aesthetic.

### Industries Being Reshaped

- **Fashion:** Luxury fashion labels can tap into the vintage-inspired menswear trend seen in RHUDE's 'Bull Market' collection to create unique offerings for their clients.
- **Retail:** Retailers can stock up on clothing and accessories that fuse streetwear and tailoring to appeal to customers looking for a sophisticated yet relaxed style.
- **Textile Manufacturing:** Manufacturers can create wool and other materials that can be used to make clothing items in classic styles, while also experimenting with new color palettes to add a modern touch.

## Related on Trend Hunter

- [Court Style Capsules](https://www.trendhunter.com/trends/afterpay-dropshop-rhude.md)
- [Court Style Capsules](https://www.trendhunter.com/trends/afterpay-dropshop-and-rhude.md)
- [Luxury Alpine Skiwear Collections](https://www.trendhunter.com/trends/rudsak-fw2526-ski-collection.md)
- [Luxe Tailored Fall Menswear](https://www.trendhunter.com/trends/louis-vuitton-fall-2026.md)
- [Desert-Inspired Fashion Collections](https://www.trendhunter.com/trends/rudsak-ss25-collection.md)
- [Fashion-Informed Limited Kitchenware](https://www.trendhunter.com/trends/late-summer.md)
- [Bright Timeless Spring Series](https://www.trendhunter.com/trends/rudsak-spring-2024-collection.md)
- [Heritage-Inspired Bold Workwear](https://www.trendhunter.com/trends/beams-plus-fw25.md)
- [High School-Inspired Autumn Fashion](https://www.trendhunter.com/trends/erl-2.md)
