# Gleaming Gemstone Structures The REX 'V & A at Dundee' Competition Entry Dazzles By Amelia Roblin | Published 2010-09-30 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/rex-v-a-at-dundee References: [designboom](http://www.designboom.com/weblog/cat/9/view/11662/rex-architecture-va-at-dundee-shortlisted-design.html) & [vandaatdundee](http://vandaatdundee.com/your-future/shortlist/rex/) The Dundee and Abertay Universities are working with the [Victoria and Albert Museum](https://www.trendhunter.com/trends/victorias-secret-mothers-day) to commission a new center for art and design, with one of their shortlisted choices being the REX 'V&A at Dundee.' Headed by the firm's principal architect Joshua Prince-Ramus, the unique REX 'V&A at Dundee' is literally a [giant habitable diamond](https://www.trendhunter.com/trends/neville-park) that reflects the water on the river it abuts. With an intricate crystallized structure that grows from a tapered base, the floor plan emerges from five seceding forms to a flat-cut top. This [floating jewel](https://www.trendhunter.com/trends/dubai-museum-of-art) would add some serious bling to the Dundee riverside. Photo Credits: ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 41% | Activity: 51% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Architecture](https://www.trendhunter.com/architecture) ## Key Themes ### Key Themes Behind This Trend - **Gemstone Architecture:** The use of gemstone-inspired designs in architecture offers opportunities for creating iconic and unique structures. - **Crystalline Structures:** The use of crystalline structures and geometry in architecture provides an opportunity for creating stunning and innovative building designs. - **Floating Architecture:** The use of floating architecture designs creates opportunities for sustainable and eco-friendly building solutions. ### Where This Applies - **Architecture:** Incorporating unique and innovative architectural designs can offer businesses a competitive advantage and enhance branding efforts. - **Construction:** The use of new and unique building materials in construction offers opportunities for businesses to differentiate themselves in a crowded market. - **Tourism:** Incorporating iconic and visually striking architecture can make tourist destinations more attractive and boost local economies. ## Related on Trend Hunter - [Glass Pavilion Architecture](https://www.trendhunter.com/trends/diller-scofidio-renfro2.md) - [Diamond-Inspired Luxe Skyscrapers](https://www.trendhunter.com/trends/villa-miami.md) - [Textured Glass Landmarks](https://www.trendhunter.com/trends/helsinki-design-and-architecture-museum.md) - [Sweeping Culture Centers](https://www.trendhunter.com/trends/river-culture-and-art-centre.md) - [Waterfront Residential Towers](https://www.trendhunter.com/trends/peninsula-dubai.md) - [Glowing Sphere Art Pavilions](https://www.trendhunter.com/trends/netherlands-pavilion.md) - [Captivating Viewpoint-Integrated Exhibitions](https://www.trendhunter.com/trends/portlantis.md) - [Curved Glass Veiled Stores](https://www.trendhunter.com/trends/tiffany-co-store.md) - [Diamond-Shaped Paneled Homes](https://www.trendhunter.com/trends/neville-park.md)