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# Sustainable Bulk Pinot Grigios
Rewild Wines Unveils an Eco-Friendly Format for its 4L Pinot Grigio

By Kanesa D | Published 2025-09-04 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/rewild-wines
References: [koreaittimes](https://www.koreaittimes.com/news/articleView.html?idxno=144653) & [rewildwine.au](https://rewildwine.com.au/)

![Sustainable Bulk Pinot Grigios](https://cdn.trendhunterstatic.com/thumbs/581/rewild-wines.jpeg)

Rewild [Wines](https://www.trendhunter.com/trends/arlow), an Australia-based vegan wine brand, has officially released a bulk format for its popular [Pinot Grigio](https://www.trendhunter.com/trends/bota-box-brightside), prioritizing sustainability across all areas. Made with reduced packaging, optimized transportation routes, and more product, the 4L Rewild bag-in-box allows wine enthusiasts to sip or swig without contributing to environmental issues.

“This launch is more than just a larger format — it’s a more sustainable way to enjoy wine at scale,” comments Tony Allen, Wine & Grape Commercial Manager at Duxton Vineyards. “Consumers want products that align with their values, and the new format reflects our belief that you don’t have to compromise convenience and taste when choosing more earth-friendly options.”

Rewild's Pinot Grigio [4L bag-in-box](https://www.trendhunter.com/trends/maddalena-riboli) will be sold exclusively at BCL Liquor Stores.

Image Credit: Rewild Wines

## Trend Insights (Trend Hunter)

- Score: 4.7/10
- Popularity: 45% | Activity: 47% | Freshness: 48%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What Makes This Trend Stand Out

- **Eco-friendly Packaging:** Reducing packaging waste and environmental footprints in the wine industry provides a more sustainable consumption option for consumers.
- **Bulk Product Innovation:** Offering wine in larger, bulk formats can meet consumer demand for convenience while promoting sustainability.
- **Vegan Wine Movement:** The combination of vegan wine options with sustainable packaging caters to the growing ethical consumer base.

### Sectors Adopting This

- **Wine and Spirits:** The wine industry is finding innovative ways to reduce environmental impact through sustainable packaging solutions.
- **Sustainable Packaging:** Companies are developing new packaging formats that minimize waste and optimize transportation efficiency.
- **Vegan Products:** The rise of vegan products, coupled with sustainable practices, is reshaping consumer purchasing decisions in the beverage sector.

## Related on Trend Hunter

- [Regenerative Vegan Wine Expressions](https://www.trendhunter.com/trends/rewild-wine.md)
- [Sustainable Natural Wine Boxes](https://www.trendhunter.com/trends/sustainable-natural-wine.md)
- [Portable Boxed Wines](https://www.trendhunter.com/trends/portable-boxed-wine.md)
- [Premium Boxed Wine Brands](https://www.trendhunter.com/trends/really-good-boxed-wine.md)
- [Environmentally Focused Wine Products](https://www.trendhunter.com/trends/wise-wolf-by-banrock-station.md)
- [Sustainably Packaged White Wines](https://www.trendhunter.com/trends/wise-wolf-sauvignon-blanc.md)
- [Mediterranean-Inspired Boxed Wines](https://www.trendhunter.com/trends/provence-style-rose.md)
- [Miniature Glass-Free Wine Packaging](https://www.trendhunter.com/trends/mud-house-mini-box.md)
- [Recyclable Lightweight Wine Bottles](https://www.trendhunter.com/trends/ron-rubin-brands.md)
