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# Removable Gum
Revolymer Non-Stick Gum

By Bianca | Published 2007-09-13 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/revolymer-gum
References: [news.au](http://www.news.com.au/heraldsun/story/0,21985,22414876-5012749,00.html)

The concern for [chewing gum litter](https://www.trendhunter.com/trends/tridifferent) is growing in places like the UK, so the scientists at Revolymer invented a [removable gum](https://www.trendhunter.com/trends/unpaint). They say their invention tastes just like regular gum, the texture is the same, but it doesn't stick to surfaces.

"Revolymer, a spin-off company from the [University of Bristol](https://www.trendhunter.com/trends/candycollect), claims its new Clean Gum can be easily removed from shoes, clothes, footpaths and hair," Australia's Herald Sun reported. "Preliminary results also show the gum will degrade naturally in water and disappeared from pavements within 24 hours."

If you really want to see the scientific step-by-step proof, check out the video at [Revolymer](http://www.revolymer.com). They take several gum samples and use petri dishes and probes to conduct the experiments in which they compare commercial chewing gum with the Revolymer brand.

## Trend Insights (Trend Hunter)

- Score: 1.8/10
- Popularity: 14% | Activity: 32% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Why This Trend Is Growing

- **Removable Gum:** Revolutionizing the chewing gum industry by creating a gum that can be easily removed from surfaces, solving the issue of gum litter.

### Industries Being Reshaped

- **Confectionery:** Opportunity for confectionery brands to develop removable gum products, tapping into the growing concern for gum litter.
- **Cleaning Products:** Disruptive innovation opportunity for cleaning product companies to create specialized gum removal solutions that are safe and effective.
- **Sustainability:** Addressing the environmental impact of gum litter by developing biodegradable gum options, contributing to a more sustainable future.

## Related on Trend Hunter

- [Minimal-Ingredient Chewing Gums](https://www.trendhunter.com/trends/plastic-free-gum.md)
- [Plant-Powered Sugarless Gums](https://www.trendhunter.com/trends/refresh-gum.md)
- [Reusable Chewing Gum Containers](https://www.trendhunter.com/trends/chewing-gum-container.md)
- [Remineralizing Chewing Gums](https://www.trendhunter.com/trends/remineralizing-chewing-gum.md)
- [Sugar-Free Classic Candy Products](https://www.trendhunter.com/trends/nostalgic-chewing-gums.md)
- [Better-for-You Sugarless Gums](https://www.trendhunter.com/trends/plant-based-chewing-gum.md)
- [Eco-Friendly Chewing Gum](https://www.trendhunter.com/trends/true-gum.md)
- [Oral Health-Improving Chewing Gums](https://www.trendhunter.com/trends/smile-gum.md)
- [Controlled CBD Chewing Gums](https://www.trendhunter.com/trends/cbd-chewing-gum.md)
