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# Gel-Based Sleeping Masks
Madeca Derma's Revitalizing Sleeping Mask Supports Skin with Tiger Grass

By Laura McQuarrie | Published 2020-10-21 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/revitalizing-sleeping-mask
References: [prnewswire](https://www.prnewswire.com/news-releases/madeca-derma-unveils-new-sleeping-mask-and-amazon-prime-day-promotions-301150834.html) & [amazon](https://www.amazon.com/dp/B08GQ9Z88W/?tag=trenhunt0f-20)

Unlike regular peel masks, the new Revitalizing Sleeping Mask from [Madeca Derma](https://www.trendhunter.com/trends/matcha-toning-peeling-gel) boasts a [gel-based formula](https://www.trendhunter.com/trends/instantlift-express-revitalizing-mask) that's designed to soak into skin overnight, helping to create a healthy, hydrated glow in the morning. The product is powered by pure tiger grass, also known as Centella Asiatica, a powerhouse ingredient for stimulating the production of collagen, boosting hydration and calming inflammation.

The Revitalizing Sleeping Mask also contains [honey bee nectar](https://www.trendhunter.com/trends/honeyinfused-lip-masks-the-cosrx-full-fit-propolis-lip-sleeping-mask-deeply) and a collagen complex to provide fast absorption and long-term benefits. As a product that's meant to be applied overnight, the product is touted as "pillow-proof," since it offers moisturizing benefits without the mess.

This overnight skincare treatment complements other products from Madeca Derma's signature collection with a focus on anti-aging, including the Revitalizing Facial Cream, the Revitalizing Anti-Aging Face Serum and the Revitalizing Face Sheet Mask.

Image Credit: Madeca Derma

## Trend Insights (Trend Hunter)

- Score: 1.1/10
- Popularity: 9% | Activity: 14% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Why This Trend Is Growing

- **Gel-based Skincare:** Opportunity for skincare brands to utilize gel-based formulas in products for a more effective and mess-free application.
- **Anti-aging Products:** Growing trend for skincare products that contain ingredients such as tiger grass and collagen complex that stimulate production of collagen and fight inflammation to create healthier skin.
- **Overnight Skincare Treatments:** Opportunity for brands to develop skincare products for overnight use that offer long-term benefits and are designed to be 'pillow-proof'.

### Industries Being Reshaped

- **Skincare Industry:** Opportunity for skincare brands to use innovative ingredients and formulation techniques to create products that offer more effective and mess-free applications.
- **Anti-aging Industry:** Growing trend for anti-aging products that contain ingredients such as tiger grass and collagen complex that stimulate production of collagen and fight inflammation to create healthier skin.
- **Beauty Industry:** Opportunity for beauty brands to tap into the trend of overnight skincare treatments by developing products that offer long-term benefits and are designed to be 'pillow-proof'.

## Related on Trend Hunter

- [Peel-Off Overnight Masks](https://www.trendhunter.com/trends/hydrapeel-off-mask.md)
- [Neuroscience-Inspired Overnight Skincare](https://www.trendhunter.com/trends/the-sleeping-mask.md)
- [Overnight Eye Masks](https://www.trendhunter.com/trends/bouncy-firm-eye-brightening.md)
- [Barrier-Boosting Overnight Skincare](https://www.trendhunter.com/trends/hydra-mask-gel-cream.md)
- [Glow-Boosting Overnight Masks](https://www.trendhunter.com/trends/yuja-brightening-sleeping-mask.md)
- [Cream-Infused Sheet Masks](https://www.trendhunter.com/trends/milk-rx-compress.md)
- [Collagen-Infused Sleep Masks](https://www.trendhunter.com/trends/collagen-infusion1.md)
- [24-Hour Moisture Masks](https://www.trendhunter.com/trends/hydrogel-hydrating-mask.md)
- [Circadian-Driven Repair Masks](https://www.trendhunter.com/trends/reparative-mask.md)
