# Luxurious Revitalizing Creams Lancome’s Absolue Revitalizing & Brightening Cream Moisturizes By Kalin Ned | Published 2021-07-11 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/revitalizing-cream1 References: [nordstrom](https://www.nordstrom.com/s/lancome-absolue-revitalizing-brightening-soft-cream/5165223) [Lancome](https://www.trendhunter.com/trends/skincare-with-peptides) has a reputation for effective revitalizing cream treatments and the Absolue Revitalizing & Brightening Soft Cream is a luxurious option that the brand offers. The formula stands out with its “unique, transforming texture that visibly reduces [fine lines and wrinkles](https://www.trendhunter.com/trends/procollagen-anti-aging-marine-cream),” while also delivering a good dose of hydration to the skin that lasts up to 24 hours. Upon application, the formula of Lancome’s revitalizing cream transitions “from a thick, hydrating cream to a thin serum-like lotion to a thick layer.” Over the course of the sensorial journey, the ingredients work to achieve superb levels of [moisture, firmness, and plumpness](https://www.trendhunter.com/trends/smoothing-and-firming-cream). Consumers are left with “younger-looking, smoother skin that is bright, radiant, toned, and more even.” Alongside the visual effects, the dermatologist-tested Absolue Revitalizing & Brightening Soft Cream also improves cell renewal. Image Credit: Nordstrom ## Trend Insights (Trend Hunter) - Score: 0.6/10 - Popularity: 6% | Activity: 3% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Luxury Skincare:** The trend of high-end skincare is growing, creating an opportunity for the development of new luxurious revitalizing creams infused with unique ingredients. - **Transformative Texture:** Skincare products with transforming textures provide a sensorial experience for the consumer, creating a trend for innovative textures in revitalizing creams. - **Holistic Skincare:** Consumers are looking for a more holistic approach to skincare, creating a trend for revitalizing creams that not only deliver visual results but also improve skin health. ### Who This Affects Most - **Beauty and Personal Care:** The beauty and personal care industry is poised for growth due to the trend of high-end luxury skincare products. - **Cosmetics:** The cosmetics industry can capitalize on the trend of transformative textures in revitalizing creams by creating innovative product formulations with unique texture experiences. - **Wellness and Health:** The trend for holistic skincare creates opportunities for the health and wellness industry to develop skincare products with ingredients that improve skin health. ## Related on Trend Hunter - [Retinol-Free Anti-Aging Creams](https://www.trendhunter.com/trends/nuxuriance-ultra.md) - [Scientifically Advanced Moisturizers](https://www.trendhunter.com/trends/advanced-cream.md) - [Luxurious Rejuvenating Eye Creams](https://www.trendhunter.com/trends/eye-contour-cream1.md) - [Plant-Based Firming Moisturizers](https://www.trendhunter.com/trends/extreme-cream.md) - [Functional One-Step Creams](https://www.trendhunter.com/trends/multivitamin-power-recovery-cream.md) - [Youth-Restoring Moisturizers](https://www.trendhunter.com/trends/the-longevity-cream.md) - [Efficient Preventative Skincare Creams](https://www.trendhunter.com/trends/preventative-skincare-cream.md) - [Intensely Hydrating Moisturizers](https://www.trendhunter.com/trends/prevage-multirestorative-soft-cream.md) - [Skin Longevity Creams](https://www.trendhunter.com/trends/skin-longevity.md)