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# Giant Pencil Crayon Installations
Reverse City by Pascale Marthine Tayou Depicts a Colorful World

By Meghan Young | Published 2012-08-06 | Unique
Source: Trend Hunter, https://www.trendhunter.com/trends/reverse-city
References: [mymodernmet](http://www.mymodernmet.com/profiles/blogs/colored-pencils-echigo-tsumari) & [echigo-tsumari.jp](http://www.echigo-tsumari.jp/eng/)

Reverse City is a fun art installation that revolves around [giant pencil crayons](https://www.trendhunter.com/trends/experimental-pencils) suspended upside down from a steel frame on a large wooden structure. Part of one of the world's largest international art festivals, Echigo-Tsumari, Reverse City resides outdoors in a mountainous region in Japan about two hours outside of Tokyo.

Created by Cameroon-born artist Pascale Marthine Tayou, the Reverse City art installation may seem like a simple and playful art project, but it holds more meaning than the writing tools initially symbolize. On each color pencil, the name of a country is etched into it, making Reverse City a [colorful index](https://www.trendhunter.com/trends/colorscape-installation) of the world. More than that, viewers standing beneath it will feel both awed and threatened by the sharp points staring down at them.

## Trend Insights (Trend Hunter)

- Score: 5.6/10
- Popularity: 81% | Activity: 78% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique)

## Key Themes

### Why This Trend Is Growing

- **Giant Pencil Crayon Installations:** Opportunity for creating large-scale interactive art installations using unconventional materials.
- **Colorful World Representations:** Potential for incorporating diverse cultural elements in artistic projects to celebrate global diversity.
- **Outdoor Art Festivals:** Growing trend of organizing large-scale art festivals in scenic natural settings.

### Industries Being Reshaped

- **Art:** Exploring new mediums and materials for creating innovative and thought-provoking artworks.
- **Tourism:** Opportunity to attract tourists and visitors to art installations in remote or unconventional locations.
- **Event Planning:** Demand for organizing and managing unique and engaging art festivals in outdoor venues.

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