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# Edgy Lumberjack Editorials
The Reverie Hypebeast Magazine Photoshoot is Eclectically Elegant

By Jana Pijak | Published 2012-10-15 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/reverie-hypebeast
References: [fuckingyoung.es](http://fuckingyoung.es/reverie/) & [hypebeast](http://hypebeast.com/magazine/)

Dunkan Pyke and Fabian star in the 'Reverie' Hypebeast Magazine editorial spread. The models are lensed by photographer Sylvain Homo, who captures them among a forested outdoor setting.

The models channel edgy lumberjacks, sporting a daring wardrobe outfitted by stylist Laura Walters. Laura dresses the duo in the latest menswear looks from Givenchy by Riccardo Tisci with a focus on [graphic star-clad tees](https://www.trendhunter.com/trends/winter-2025-campaign), masculine skirts, oversized silhouettes and punk rock-inspired nose rings.

Featured in the publication's #2 issue, the Reverie Hypebeast Magazine editorial embraces eccentric elegance with a daring [menswear wardrobe of streetwear looks](https://www.trendhunter.com/trends/day-3-capsule-2) from [luxe fashion label Givenchy](https://www.trendhunter.com/trends/luxury-menswear-campaign). Dunkan and Fabian shine in the wooded wilderness, which serves as the perfect dramatic backdrop for its graphically bold and eye-catching wardrobe selects.

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 72% | Activity: 52% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### What's Driving This Trend

- **Bold Lumberjack Fashion:** The trend towards bold and expressive lumberjack-inspired fashion opens up opportunities for luxury menswear designers to experiment with incorporating rugged and playful elements into high-end collections.
- **Outdoor Fashion Shoots:** The trend for fashion photographers to take advantage of outdoor settings in photo shoots creates room for landscapers and location managers to generate unique and creative environments for fashion brands.
- **Gender-fluid Designs:** The trend towards gender-fluid fashion and the use of masculine designs in women's fashion presents an opportunity for designers to rethink traditional garments and create innovative unisex collections.

### Who This Affects Most

- **Fashion:** The fashion industry can innovate by experimenting with bold, masculine and gender-fluid designs inspired by forestry and landscapes which can appeal to consumers who are looking for unique looks that stand out.
- **Photography:** Photography professionals can offer their services to fashion brands looking to make outdoor fashion shoots in creative and unique locations that emphasize the rugged and playful elements of forestry and landscapes.
- **Luxury Menswear:** Luxury menswear brands can innovate and create collections that mix bold lumberjack-inspired fashion with high-end designs, making the top-quality and expensive designs more approachable.

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