# Sustainable Period Care Products The Lil-Lets Reusable Tampon Applicator is Simple to Use By Michael Hemsworth | Published 2021-10-01 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/reusable-tampon-applicator References: [packagingeurope](https://packagingeurope.com/reusable-tampon-applicator-launched-by-lil-lets/) & [lil-lets](https://www.lil-lets.com/uk/) The Lil-Lets reusable tampon applicator has been announced by the brand as an alternative to disposable feminine care products that will provide consumers with a hygienic, simple to use solution. The product is crafted from thermoplastic elastomer (TPE) for the tube and plunger, while the lid is achieved using high-impact polystyrene (HIPS). These materials are presently already in use with [menstrual cup products](https://www.trendhunter.com/trends/bfree-cup) to enhance peace of mind and can even be recycled, depending on local guidelines. Senior Brand Manager and Spokesperson from Lil-Lets Abby Smith spoke on the new Lil-Lets reusable tampon applicator saying, "Lil-Lets understands women and people with periods, and that using tampons with applicators is a personal choice. We listened when our customers had concerns about the environmental impact of our plastic applicator products, and, following 12 months of product design and testing, we are thrilled to be in a position to make a difference today. This is not a single-use applicator; it was designed to be used and reused. It is easy to make the swap and, by choosing our reusable applicator, you will be saving an average of 286 [single-use applicators](https://www.trendhunter.com/trends/the-cheeky-panda-pads) from being thrown away and possibly ending up in landfill or oceans.” ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 62% | Activity: 61% | Freshness: 10% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Why This Trend Is Growing - **Sustainable Feminine Care:** Developing reusable and recyclable feminine care products to reduce waste and environmental impact. - **Innovative Raw Materials:** Finding and utilizing eco-friendly materials like TPE and HIPS to develop products that are environmentally sustainable and more efficient. - **Circular Economy Models:** Establishing business models and programs that encourage product reuse and recycling to reduce waste and promote a more sustainable economy. ### Industries Being Reshaped - **Feminine Care:** Opportunities to develop more eco-friendly and sustainably packaged feminine care products that reduce waste. - **Raw Materials:** Innovations in raw materials that possess the necessary characteristics to create sustainable products that reduce environmental impact. - **Waste Management:** Establishing sustainable waste management programs that incentivize businesses and consumers to reduce, reuse, and recycle products for a healthier planet. ## Related on Trend Hunter - [Eco Hybrid Tampons](https://www.trendhunter.com/trends/playtex-clean-comfort.md) - [Reusable Menstrual Discs](https://www.trendhunter.com/trends/flex-reusable-disc.md) - [Eco-Conscious Menstrual Solutions](https://www.trendhunter.com/trends/natracare.md) - [Reusable Menstrual Discs](https://www.trendhunter.com/trends/reusable-menstrual-disc.md) - [Eco-Friendly Feminine Care Products](https://www.trendhunter.com/trends/ecofriendly-tampons.md) - [Reusable Wet Wipe Appliances](https://www.trendhunter.com/trends/reusable-tissue-cleaner.md) - [AI-Powered Menstrual Care Systems](https://www.trendhunter.com/trends/tulipon.md) - [Menstrual Disc Applicators](https://www.trendhunter.com/trends/period-disc.md) - [Eco-Friendly Menstrual Cups](https://www.trendhunter.com/trends/best-periodt.md)