# Reusable Silicone Face Masks GIR's Platinum-Cured Silicone is a Non-Medical Mask for General Use By Laura McQuarrie | Published 2020-04-07 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/reusable-silicone-face-mask References: [prnewswire](https://www.prnewswire.com/news-releases/gir-gets-it-right-with-general-purpose-reusable-silicone-masks-301036424.html) & [gir.co](https://gir.co) At a time when personal protective equipment is in short supply, people are buying or creating their own non-medical, reusable face masks. While many of the products that can be purchased or made from scratch are crafted out of some sort of fabric material, [GIR](https://www.trendhunter.com/trends/elevated-kitchen-tools) created a [reusable, non-medical mask](https://www.trendhunter.com/trends/ebcare-mask) out of [platinum-cured silicone](https://www.trendhunter.com/trends/silicone-rubber). The masks made with medical-grade, FDA/LFGB-approved silicone are fitted with a filter. Thanks to the materials used, the masks are easy to sterilize thoroughly by using an autoclave, dishwasher or oven, as well as even soap and hot water in a pinch. To support essential workers, GIR sells its reusable masks in kits with five filters, and offers bulk purchases for all. Image Credit: GIR ## Trend Insights (Trend Hunter) - Score: 7.0/10 - Popularity: 100% | Activity: 100% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **Reusable Face Masks:** The trend of purchasing or creating non-medical, reusable face masks has increased during a shortage of personal protective equipment. - **Silicone Masks:** GIR's platinum-cured silicone masks provide an innovative alternative to fabric masks, offering easy sterilization methods. - **Autoclave Sterilization:** The use of autoclaves for thoroughly sterilizing reusable face masks is a disruptive innovation opportunity in the personal protective equipment industry. ### Who This Affects Most - **Personal Protective Equipment:** The shortage of PPE has led to the rise in demand for reusable face masks, creating opportunities for innovation in the industry. - **Silicone Manufacturing:** The use of platinum-cured silicone in mask production presents an opportunity for disruptive innovation in the silicone manufacturing industry. - **Sterilization Services:** The increased need for thorough sterilization methods for reusable face masks opens up opportunities for disruptive innovation in the sterilization services industry. ## Related on Trend Hunter - [Ergonomic Washable Pillows](https://www.trendhunter.com/trends/new-silicone-pillow.md) - [Reusable Under-Eye Masks](https://www.trendhunter.com/trends/everlast-eye-mask.md) - [Customizable Style Face Masks](https://www.trendhunter.com/trends/rpur-fiit.md) - [Aerodynamic Filtration Face Masks](https://www.trendhunter.com/trends/goa-face-protector.md) - [Copper-Infused Face Masks](https://www.trendhunter.com/trends/aebl-epion.md) - [Elevated Kitchen Tools](https://www.trendhunter.com/trends/elevated-kitchen-tools.md) - [Liquid Silicone Rubber Innovations](https://www.trendhunter.com/trends/silicone-rubber.md) - [Reviving Eyecare Sets](https://www.trendhunter.com/trends/angel-eyes-bundle.md) - [Air-Blowing Face Masks](https://www.trendhunter.com/trends/air-mask.md)