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# Waterproof Reusable Diapers
Fig-O-Honey Makes Eco-Friendly Cloth Diapers with Absorbent Inserts

By Laura McQuarrie | Published 2017-12-07 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/reusable-diapers
References: [thehindu](http://www.thehindu.com/life-and-style/fashion/bottoms-up/article20619645.ece) & [figohoney](http://figohoney.com/product/emoji-print-one-size-pocket-cloth-diaper/)

Sneha Thakkar is the mother of two behind Fig-O-Honey, an [eco-friendly cloth diaper](https://www.trendhunter.com/trends/mycodigestible-diaper) brand that offers designs with vibrant patterns, adjustable snaps and [absorbent inserts](https://www.trendhunter.com/trends/reusable-paper-towel).

The one-size pocket diapers are washable and breathable, with an outer printed layer of waterproof polyester and breathable thermoplastic polyurethane. On the inside, the cloth diapers feature a soft, moisture-wicking and stain-resistant microsuede material to keep a young one's skin comfortable and dry.

When it comes to cleaning the pocket diapers from Fig-O-Honey, the brand recommends avoiding the use of bleach, softeners and hot water. After washing a diaper by hand or machine, Fig-O-Honey suggests that parents and caregivers should "hang them in the sunlight to dry (acts as a natural bleach and disinfectant)."

## Trend Insights (Trend Hunter)

- Score: 4.0/10
- Popularity: 55% | Activity: 57% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Why This Trend Is Growing

- **Eco-friendly Cloth Diapers:** There is a growing trend towards eco-friendly cloth diapers as parents seek sustainable and reusable options for their babies.
- **Waterproof Polyester Material:** The use of waterproof polyester material in cloth diapers is a trend that offers convenience and durability for parents.
- **Moisture-wicking Microsuede Material:** The trend of using moisture-wicking microsuede material in cloth diapers ensures optimum comfort and dryness for babies.

### Industries Being Reshaped

- **Baby Product Industry:** The baby product industry can capitalize on the trend of eco-friendly cloth diapers by offering a wide range of sustainable and reusable diaper options.
- **Textile Industry:** The textile industry has an opportunity to cater to the demand for waterproof polyester material by supplying it to cloth diaper manufacturers.
- **Cleaning Product Industry:** The cleaning product industry can tap into the trend of eco-friendly diaper cleaning methods by providing natural bleach and disinfectant alternatives for parents.

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