# Red-Accented Retro-Themed Diners Sella Concept Creates a Laid-Back Atmosphere for Piraña By Kalin Ned | Published 2018-09-17 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/retrothemed-diner References: [dezeen](https://www.dezeen.com/2018/09/16/sella-concept-retro-themed-south-american-restaurant-in-balham-london-interiors/) & [sella-concept](http://www.sella-concept.com/) Retro-themed diners are a popular approach for restaurant interiors as consumers are beginning to be ever-more nostalgic in the digital age. Design studio [Sella Concept](https://www.trendhunter.com/trends/sella-concept-1) is employed to create an engaging presence for Piraña — a [restaurant and bar](https://www.trendhunter.com/trends/restaurant-and-lounge) located in Balham, London. The creative firm drew inspiration from the 1950s with a bold color palette, cleverly "avoiding cliche references to South American culture." The areas within the [retro-themed diner](https://www.trendhunter.com/trends/balboa-surf-club) are divided with reference to "the psychology of behavior behind design and the question of how to encourage behavior through layout, design, and materials." As a result, Sella Concept divides Piraña into areas that are activity-specific — a bright space for dining and a dim-lit environment for drinking. However, the design studio assures that the separation is a flexible one. Photo Credits: [Nicholas Worley](https://www.nicholasworley.com/) ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 53% | Activity: 9% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What's Driving This Trend - **Retro-themed Diners:** Creating nostalgic spaces for customers in the digital age. - **Activity-specific Design:** Dividing spaces to encourage certain behaviors. - **Flexible Separation:** Creating dynamic environments that can adapt to customer needs. ### Who This Affects Most - **Restaurant and Hospitality:** Innovating interior design to create unique dining experiences. - **Marketing and Advertising:** Utilizing nostalgia as a marketing strategy to attract customers. - **Architecture and Design:** Using psychology and behavior to inform innovative design strategies. ## Related on Trend Hunter - [Retro Sandwich Diners](https://www.trendhunter.com/trends/renzo-sandwich.md) - [Cinematically Designed Restaurants](https://www.trendhunter.com/trends/daphne-restaurant.md) - [Coastal Tradition-Inspired Restaurants](https://www.trendhunter.com/trends/anfibio-restaurant.md) - [Bold Bright Burger Restaurants](https://www.trendhunter.com/trends/flipnfry.md) - [Salon-Like Dining Experiences](https://www.trendhunter.com/trends/il-gattopardo.md) - [Retro-Futurist Restaurant Interiors](https://www.trendhunter.com/trends/retrofuturist-restaurant.md) - [Glowing Chicken Restaurant Designs](https://www.trendhunter.com/trends/dinos-famous-chicken.md) - [Warm Persian-Inspired Restaurants](https://www.trendhunter.com/trends/dishroom.md) - [Blue-Toned Restaurant Lounges](https://www.trendhunter.com/trends/agli-amici-1887.md)