# Retro-Inspired Cameras This Camera Fuses an Old-School Look with Modern Functionality By Gurveer Brah | Published 2015-08-27 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/retroinspired-camera References: [hypebeast](http://hypebeast.com/2015/8/olympus-e-m10-mark-ii) & [getolympus](http://www.getolympus.com/us/en/digitalcameras/omd/e-m10-mark-ii.html?ref=CJ) This retro-inspired camera fuses the art of photography with modern-day functionality and is inspired by apps like [Instagram](https://www.trendhunter.com/trends/instapocket) and 500px -- platforms that have completely revolutionized photography and given it massively mainstream attention. [Olympus](https://www.trendhunter.com/trends/om5) released its 'OM-D E-M10 Mark II' model, an entry-level camera for photographers looking to create high-quality images while staying connected online. With features like 'five-axis,' which allows you to stabilize your image to ensure a focused and crisp shot, and 'touch auto focus,' which releases the shutter by touching the screen, you can get all the functionality you'll need in one device. The retro-inspired camera features a leather-wrapped design and also includes 14 pre-installed filters, merging the old world with the new. ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 56% | Activity: 44% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### Why This Trend Is Growing - **Retro-inspired Design:** Opportunity for companies to create products that fuse nostalgia with modern functionality, for a unique user experience. - **Social Media Integration:** Opportunity for companies to connect their products to popular social media platforms for wider reach and engagement with consumers. - **Filter-based Photography:** Opportunity for companies to incorporate pre-installed filters in their products to offer a more diverse range of visual options for users. ### Industries Being Reshaped - **Photography:** Companies can explore creating retro-inspired cameras for entry-level photographers looking for modern features at affordable prices. - **Consumer Electronics:** Companies in the consumer electronics industry can explore integrating social media features into their products to increase user engagement. - **Social Media:** Social media platforms can explore partnering with camera companies to create features that enhance the user experience and incentivize sharing on their platforms. ## Related on Trend Hunter - [Retro Full-Frame Cameras](https://www.trendhunter.com/trends/retro-fullframe-camera.md) - [Vintage-Inspired Instant Cameras](https://www.trendhunter.com/trends/instax-evo-cinema.md) - [Retro-Tinged Polaroid Cameras](https://www.trendhunter.com/trends/square-sq40.md) - [Vintage-Inspired Instant Cameras](https://www.trendhunter.com/trends/instax-mini-99.md) - [Vintage-Modern Sleek Cameras](https://www.trendhunter.com/trends/fujifilmxe5.md) - [Nostalgic Computer Graphic Cameras](https://www.trendhunter.com/trends/retrospekt-and-polaroid.md) - [Retro-Inspired Instant Cameras](https://www.trendhunter.com/trends/polaroid-flip1.md) - [Sleek Analog Film Cameras](https://www.trendhunter.com/trends/lomoapparat.md) - [Cafe Budget Retro Cameras](https://www.trendhunter.com/trends/starbucks-retro-camera.md)