# Stone-Like Skincare Packaging The Face Shop's Retouching Cushion Boasts a Nature-Inspired Design By Laura McQuarrie | Published 2017-07-27 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/retouching-cushion References: [packagingoftheworld](http://www.packagingoftheworld.com/2017/07/nature-collection-retouch-cushion.html) & [thefaceshop.net.my](http://www.thefaceshop.net.my/) The Face Shop's Nature Collection Retouching Cushion boasts packaging that is designed to resemble a smooth pebble stone collected from nature. The trio of products includes three variations on the base product, including the Makeup Cushion, the Mild Sun L with sun block and the Mild Sun Cushion for sensitive skin, which provides protection against UV light and other environmental stressors. Each of these three [skincare and beauty products](https://www.trendhunter.com/trends/lovb-lovb-cosmetics) boasts a color-coded package in a soft pastel hue. Although the detail is a subtle one, the smoothed cosmetic packages also include mottled gray speckles, emphasizing the ties to nature. This [Korean cosmetic packaging](https://www.trendhunter.com/trends/color-capsule) subliminally appeals to a consumer's desire for connectedness to the natural world, especially through one's beauty and skincare routines. ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 56% | Activity: 81% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Nature-inspired Skincare Packaging:** A trend in skincare packaging that mimics elements of nature, such as stones or other organic materials, to appeal to consumers' desire for a connection to the natural world. - **Subtle Design Elements:** A trend in cosmetic packaging that incorporates small, subtle design elements, like mottled patterns, to add a touch of nature-inspired elegance to the overall design. - **Color-coded Packaging:** A trend in skincare packaging that uses soft pastel hues to differentiate product lines and offer a more visually cohesive collection of products. ### Sectors Adopting This - **Beauty and Skincare:** Beauty and skincare companies can incorporate nature-inspired design elements and color-coding strategies into their product packaging to create a more appealing and cohesive product line. - **Environmental Sustainability:** Companies can use sustainable materials to create nature-inspired packaging that aligns with a growing consumer desire for environmentally friendly products. - **Healthy Living:** Companies can leverage the trend of nature-inspired packaging in the skincare and beauty industry to capitalize on the trend towards healthier, more natural living options. ## Related on Trend Hunter - [Pebble-Like Beauty Packaging](https://www.trendhunter.com/trends/romantica-jar.md) - [Playful Artist-Designed Skincare](https://www.trendhunter.com/trends/the-isle-adventure.md) - [Multi-Functional Sun Protection Products](https://www.trendhunter.com/trends/spf-cushion.md) - [Inclusive Skincare Branding](https://www.trendhunter.com/trends/featforskin.md) - [Hybrid Beauty Bottle-Tubes](https://www.trendhunter.com/trends/oval-collection.md) - [Color-Centric Beauty Packaging](https://www.trendhunter.com/trends/absolute-collection.md) - [Biodegradable Facial Exfoliants](https://www.trendhunter.com/trends/glowery-pillow-prep.md) - [Lightweight Cushion Foundations](https://www.trendhunter.com/trends/lovb-lovb-cosmetics.md) - [Organic Gradient Sunscreens](https://www.trendhunter.com/trends/sunscreen-packaging-designs.md)