# Retail Communication Apps Retail Zipline is a startup revolutionizing communication in retail By Grace Mahas | Published 2019-05-20 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/retail-zipline References: [techcrunch](https://techcrunch.com/2019/05/16/retail-zipline-series-a/) & [retailzipline](https://www.retailzipline.com/) Retail Zipline is a startup app founded by Melissa Wong to facilitate how head office and retail stores communicate with one another. Wong, having worked at the corporate level of Old Navy, has first-hand experience of the gaps in the dissemination of information and sought to address and improve these issues. The app is personalized for the communication needs of the employees on the retail floor who are not sitting behind a computer all day. Retail Zipline integrates messages, task management, and document accessibility to fit the fast-paced work environment many retail workers experience. This will allow retail workers to "get organized, communicate efficiently, and deliver amazing customer experiences." states Serena Williams, the newest investor in Retail Zipline. The company also boasts an impressive line-up of customers including [Lush Cosmetics](https://www.trendhunter.com/trends/beats-n-barnets), [LEGO](https://www.trendhunter.com/trends/creative-retail-competitions), and [Casper](https://www.trendhunter.com/trends/gamified-shopping-app). Image Credit: Retail Zipline ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 32% | Activity: 70% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [New Ventures](https://www.trendhunter.com/newventures) ## Key Themes ### Key Themes Behind This Trend - **Improved Retail Communication:** Retail Zipline app revolutionizes communication between head office and retail stores, addressing gaps in information dissemination. - **Personalized Communication Needs:** Retail Zipline app is tailored for retail floor employees, who can easily access messages, manage tasks, and documents in a fast-paced work environment. - **Efficiency and Customer Experience:** Retail Zipline helps retail workers get organized, communicate efficiently, and deliver amazing customer experiences. ### Where This Applies - **Retail:** Retail Zipline app disrupts the way communication is handled between head office and retail stores. - **Technology:** Retail Zipline brings innovation in personalized communication for retail workers, utilizing task management and document accessibility. - **Customer Service:** Retail Zipline improves efficiency and customer experience by streamlining communication and organization for retail workers. ## Related on Trend Hunter - [Personal Shopping Apps](https://www.trendhunter.com/trends/aritzias-new-app.md) - [Team Collaboration Platforms](https://www.trendhunter.com/trends/zoho-cliq.md) - [Chat-Enabled Home Apps](https://www.trendhunter.com/trends/zillow-3.md) - [Chat-Enabled Real Estate Apps](https://www.trendhunter.com/trends/zillow-direct-messaging.md) - [Intuitive E-Commerce Chatbots](https://www.trendhunter.com/trends/zowie.md) - [AI-Powered Management Tools](https://www.trendhunter.com/trends/zavvy.md) - [Smart Message Triages](https://www.trendhunter.com/trends/zivy1.md) - [Luxury E-Commerce Apps](https://www.trendhunter.com/trends/ecommerce-apps.md) - [AI Procurement Platforms](https://www.trendhunter.com/trends/ai-procurement-software.md)