# Biodegradable Suede Sneakers PUMA Unveils Its Most Eco-friendly Sneaker Yet, the Re:Suede By Niko Pajkovic | Published 2021-11-08 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/resuede References: [hypebeast](https://hypebeast.com/2021/11/puma-re-suede-sustainable-circular-sneaker-footwear-pilot-scheme) & [puma](http://puma.com) Footwear giant [PUMA](https://www.trendhunter.com/trends/sustainable-shoe-box) has announced the launch of the Re:Suede, an eco-friendly iteration of its classic Suede sneaker model. Interestingly, the sneaker arrives as a part of the brand's broader pilot scheme to develop and produce a [fully biodegradable sneaker](https://www.trendhunter.com/trends/the-ripple-shoe). The Re:Suede utilizes a variety of innovative, planet-saving materials such as a Zeology tanned suede, biodegradable TPE, and robust hemp fibers. Unfortunately, the new sneaker is unavailable for purchase and is only being used as a test model for the brand's new eco-conscious initiatives. According to PUMA, 500 participants have been selected in Germany to wear the innovative new sneaker for six months, allowing the brand to monitor its long-term durability and functionality. After the six months, participants will send the shoes back to PUMA, where they will undergo an industrial biodegradation process. Image Credit: Puma ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 35% | Activity: 38% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Why This Trend Is Growing - **Biodegradable Sneakers:** There is an opportunity for footwear brands to invest in plant-based materials and biodegradable alternatives to traditional sneaker materials. - **Sustainable Fashion:** Sustainability in fashion continues to be a growing trend, and brands that prioritize eco-friendly materials and production methods can gain a competitive edge. - **Circular Economy:** The development of circular production methods and closed-loop systems to reduce waste can play a significant role in the future of sustainable fashion. ### Industries Being Reshaped - **Footwear:** The footwear industry has an opportunity to invest in sustainable materials and develop environmentally friendly production methods. - **Fashion:** The fashion industry as a whole can benefit from prioritizing sustainability and significantly reduce its environmental impact. - **Sustainability Consulting:** Consulting firms specializing in sustainable practices can serve as experts for fashion and footwear brands looking to prioritize sustainability in their production processes. ## Related on Trend Hunter - [Compostable Sole Sneakers](https://www.trendhunter.com/trends/swave-sport.md) - [Custom Suede Sneakers](https://www.trendhunter.com/trends/bodega-x-puma.md) - [Sustainable Running Shoe Designs](https://www.trendhunter.com/trends/supernatural-runner.md) - [Eco Cactus Leather Sneakers](https://www.trendhunter.com/trends/mercer-rerun-sneaker.md) - [Sustainable Open-Style Sneaker Designs](https://www.trendhunter.com/trends/keen-uneek-360.md) - [Sustainable Single-Piece Sneakers](https://www.trendhunter.com/trends/on-cloudboom-strike-ls.md) - [Sustainable Modular Sneakers](https://www.trendhunter.com/trends/modular-sneaker-1.md) - [PETA-Approved Leather Alternatives](https://www.trendhunter.com/trends/biodegradable-leather-alternative.md) - [Refined Skateboarder Sneakers](https://www.trendhunter.com/trends/cariuma-naioca-gum-suede-sneaker.md)