# Face-First Flight Rest Aids The 'Trurest' Allows For Restful & Pain-Free Economy-Class Travel By Rahul Kalvapalle | Published 2023-06-05 | World Source: Trend Hunter, https://www.trendhunter.com/trends/rest-aid References: [kickstarter](https://www.kickstarter.com/projects/1851779934/trurest-a-forward-leaning-rest-aid-solution?utm_source=newatlas.com&utm_medium=kickbooster&utm_content=link&utm_campaign=581dec5c&ref=6r7fk7) & [preorder.hypnap](https://preorder.hypnap.com/)  Anyone who's ever taken an [overnight or long-haul economy flight](https://www.trendhunter.com/trends/air-france-and-sofitel) well and truly understands where the term 'red-eye' comes from, but a company called HypNap is looking to do the seemingly impossible by allowing for more restful and less painful flights through an [innovative new sleep aid](https://www.trendhunter.com/trends/lunora) called the 'TruRest.' The 'TruRest' is a compact and ergonomic sleep aid product that is designed to be clipped onto the tray table, at which point it can be adjusted in order to suit your bodily dimensions. The sleep aid features a face-supporting platform with a hole in it, which you can rest your face into. While there are a variety of [airplane pillows](https://www.trendhunter.com/trends/prone-pillow-zzz) out there, the fact of the matter is that these products don't do anything for your spine. The 'TruRest' sleep aid aims to offer a decent rest in a front-facing position so that you arrive at your destination without a sore neck or back. Image Credit: Hypnap ## Trend Insights (Trend Hunter) - Score: 6.3/10 - Popularity: 97% | Activity: 77% | Freshness: 16% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Travel](https://www.trendhunter.com/travel) ## Key Themes ### What Makes This Trend Stand Out - **Economy-class Comfort:** Innovative products that aim to improve comfort for long-haul economy flights ### Sectors Adopting This - **Travel and Hospitality:** Opportunities for airlines and hotels to differentiate and improve the passenger experience through innovative sleep aid products ## Related on Trend Hunter - [Posture-Aligned Travel Pillows](https://www.trendhunter.com/trends/sleeper-hold-travel-pillow.md) - [Neck-Safe Travel Pillows](https://www.trendhunter.com/trends/cabeau-tne-s3.md) - [Adaptive Ergonomic Pillows](https://www.trendhunter.com/trends/tripal.md) - [Sensory Deprivation Travel Pillows](https://www.trendhunter.com/trends/pod-travel-pillow.md) - [Posture Correcting Prone Cushions](https://www.trendhunter.com/trends/comfort-space.md) - [Relaxing Airplane Seat Designs](https://www.trendhunter.com/trends/tranquil-airlines-seating-technology.md) - [Multi-Purpose Travel Pillows](https://www.trendhunter.com/trends/allinone-travel-pillow-system.md) - [Revolutionary Pillow Sets](https://www.trendhunter.com/trends/ailigner-pillow-app-set-is-a-novelty.md) - [Two-In-One Neck Pillows Chairs](https://www.trendhunter.com/trends/neck-pillow-lounge.md)