# Turkey Prom Date Ads The RescueFood.org Ad Encourages You to Rescue Food By Jacqueline Parrish | Published 2009-10-21 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/rescue-food References: [adsoftheworld](http://adsoftheworld.com/media/tv/rescue_food_belle_of_the_butterball) & [rescuefood.org](http://www.rescuefood.org/) The cutesy RescueFood.org ad campaign is a quirky and sweet story that encourages people to rescue food. The rescue food ad shows a butterball turkey, attired in a frilly dress, alone at the prom, being teased and made fun of by the other attending girls. The butterball turkey then becomes a piece of rescue food when the hot football kicker snubs the other girls and makes off with his butterball turkey date, to presumably live happily ever after. ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 5% | Activity: 87% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) ## Key Themes ### Key Themes Behind This Trend - **Food Waste Reduction:** There is an opportunity for companies to develop innovative solutions to reduce food waste and encourage people to donate leftover food. - **Animal Welfare Awareness:** Campaigns that highlight and raise awareness about animal welfare can create a social impact and change people's perception towards animals. - **Humor-based Advertising:** Humor-based advertising can be an effective way to grab people's attention and convey a message in an entertaining way. ### Where This Applies - **Food Donation Nonprofits:** Nonprofits working on food donation can capitalize on the trend of reducing food waste and create innovative campaigns to encourage people to donate leftover food. - **Animal Welfare Organizations:** Animal welfare organizations can leverage the trend of raising awareness about animal welfare and create campaigns to spread awareness and advocate for animal rights. - **Advertising and Marketing Agencies:** Advertising and marketing agencies can use the trend of humor-based advertising and create innovative campaigns to grab people's attention and convey a message in an entertaining way. ## Related on Trend Hunter - [Canadian Turkey-Focused Campaigns](https://www.trendhunter.com/trends/canadian-turkey.md) - [Food-Themed Holiday Campaigns](https://www.trendhunter.com/trends/krogers-2024-holiday-campaign.md) - [Leftover Sandwich Campaigns](https://www.trendhunter.com/trends/between-2-slices.md) - [Rescue Pet-Supporting Campaigns](https://www.trendhunter.com/trends/cadbury-bunny-tryouts.md) - [Adoption Support Candy Campaigns](https://www.trendhunter.com/trends/trolli-campaign.md) - [Inspiring Leftover Ads](https://www.trendhunter.com/trends/hellmanns-mayo-cat.md) - [Quirky Plant-Based Food Ads](https://www.trendhunter.com/trends/gosh-food.md) - [QR Code Turkey Branding](https://www.trendhunter.com/trends/butterball-branding.md) - [Festive Dog Food Formulas](https://www.trendhunter.com/trends/turkey-dog-food-recipe.md)