# Circular Fashion Resale Services Mytheresa & Vestiaire Collective Align Fashion with Circularity By Laura McQuarrie | Published 2021-06-09 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/resale-service References: [businesswire](https://www.businesswire.com/news/home/20210608005814/en) & [MYTHERESA.COM](http://MYTHERESA.COM) [Mytheresa](https://www.trendhunter.com/trends/mytheresa) and [Vestiaire Collective](https://www.trendhunter.com/trends/vestiaire-academie) are in partnership to support a more sustainable fashion ecosystem and they created a resale service that appeals to high-end luxury customers. Mytheresa’s top clients will be invited to participate in the program, where they can circulate [pre-loved items](https://www.trendhunter.com/trends/preowned-platform) in a way that benefits them, as well as buyers who are looking for authentic goods. Vestiaire Collective takes care of assessing the quality and authenticity of the pre-used items so that people can purchase high-end goods in a way that is secure, convenient and sustainable. According to the partnering brands, "This initiative marks the first time that a multi-brand luxury platform embraces designer resale in a comprehensive way to reinforce the shift to circularity as part of the fashion ecosystem." ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 58% | Activity: 47% | Freshness: 10% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What Makes This Trend Stand Out - **Circular Luxury Resale:** Offering high-end fashion resale services that benefit both sellers and buyers creates a sustainable circular ecosystem in the luxury fashion industry. - **Multi-brand Collaborations:** Partnering with other luxury brands to offer resale service gives customers more options and strengthens the shift towards circularity in the fashion industry. - **Authenticity Verification:** Using technology and expertise to authenticate pre-loved items creates a more secure and trustworthy resale experience for luxury fashion buyers. ### Sectors Adopting This - **Fashion Retail:** By implementing resale services, fashion retailers can attract and retain customers who are environmentally conscious and interested in sustainable fashion practices. - **Luxury Goods:** The luxury fashion industry can tap into a growing market of conscious consumers by offering resale services that uphold their brand standards of quality and authenticity. - **Technology:** Developing automated authentication processes and advanced algorithms to improve the resale experience for luxury fashion buyers presents an opportunity for technology companies. ## Related on Trend Hunter - [Circular Fashion-Enabling Partnerships](https://www.trendhunter.com/trends/coach-and-poshmark.md) - [Mindful Preloved Fashion Platforms](https://www.trendhunter.com/trends/wyse-london-preloved.md) - [Luxury Recommerce Platforms](https://www.trendhunter.com/trends/hewi.md) - [Regenerative Designer Fashion Shows](https://www.trendhunter.com/trends/endless-runway.md) - [Pre-Loved Clothing Platforms](https://www.trendhunter.com/trends/preowned-platform.md) - [Branded Customer Resale Marketplaces](https://www.trendhunter.com/trends/relove.md) - [Designer-Led E-Commerce Partnerships](https://www.trendhunter.com/trends/willy-chavarria1.md) - [Online Luxury Resale Platform](https://www.trendhunter.com/trends/luxury-consignment-platform.md) - [Contemporary Collaborative Collections](https://www.trendhunter.com/trends/mytheresa.md)