# Re-Using Fabric & Brands Care Label Cushions By Going Like Sixty | Published 2008-03-03 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/repurposing-for-fun-designs-re-using-fabric-brand-labels References: [reubenmiller.typepad](http://reubenmiller.typepad.com/my_weblog/2008/02/as-good-as-its.html) Taking very ordinary mundane everyday objects and turning them into useful and fun decorative items is all about creativity. Bridget West deserves a mention for these Care Label cushions and pillows. She created them from the fabric care labels or brand tag that we see everyday and think nothing about. **Implications** - The use of [recycled fabrics](https://www.trendhunter.com/trends/unifi) is preferred by today's eco-conscious consumer and is surely an easy and effective way for any company to display corporate social responsibility. This has resulted in an array of companies releasing [upcycled products](https://www.trendhunter.com/trends/emirates-4) using [recycled materials](https://www.trendhunter.com/trends/ame). ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 38% | Activity: 15% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Key Themes Behind This Trend - **Upcycled Products:** Creating new and innovative products by repurposing and reusing materials, such as fabric care labels, can provide a unique selling point for companies. - **Eco-conscious Consumer:** Consumers are increasingly looking for products that align with their values, such as sustainability, creating opportunities for companies to cater to this market. - **Corporate Social Responsibility:** Displaying a commitment to environmental sustainability through the use of recycled fabrics can enhance a company's image and attract socially responsible consumers. ### Where This Applies - **Home Decor:** The home decor industry can explore innovative ways to incorporate upcycled materials, like fabric care labels, into their products to appeal to eco-conscious consumers. - **Fashion:** Fashion brands can leverage recycled fabrics, such as fabric care labels, to create unique and sustainable clothing items, meeting the demands of eco-conscious consumers. - **Consumer Goods:** Companies in the consumer goods industry can differentiate themselves by offering upcycled products made from recycled materials, like fabric care labels, as a way of displaying corporate social responsibility. ## Related on Trend Hunter - [Creative Laundry Solutions](https://www.trendhunter.com/trends/rewear-chair.md) - [Upcycled Designer Pillows](https://www.trendhunter.com/trends/kara.md) - [Surplus Fabric Childrenswear](https://www.trendhunter.com/trends/remake-by-burberry.md) - [Handcrafted Rustic Pillow Covers](https://www.trendhunter.com/trends/pillow-cover.md) - [Eco-Conscious Product Lines](https://www.trendhunter.com/trends/birla-cellulose.md) - [Multipurpose Pre-Cut Fabrics](https://www.trendhunter.com/trends/ikea-tyg.md) - [Airline Safety Equipment Accessories](https://www.trendhunter.com/trends/upcycled-life-vests.md) - [Eco-Friendly Indian Fashion](https://www.trendhunter.com/trends/latin-quarters.md) - [Recycled Plastic Furniture Designs](https://www.trendhunter.com/trends/bristol-plastic-factory.md)