<!-- canonical: https://www.trendhunter.com/trends/renovo-gift-card -->
<!-- robots: noindex -->

# PVC-Free Gift Cards
Blackhawk Network and Monadnock Paper Mills Launch the Renovo Gift Card

By Kanesa D | Published 2025-04-22 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/renovo-gift-card
References: [businesswire](https://www.businesswire.com/news/home/20250421217573/en/Blackhawk-Network-BHN-and-Monadnock-Paper-Mills-Partner-to-Drive-Sustainable-Innovation-in-the-Global-Gift-Card-Market) & [mpm](http://www.mpm.com/renovo)

![PVC-Free Gift Cards](https://cdn.trendhunterstatic.com/thumbs/567/renovo-gift-card.jpeg)

Blackhawk Network (BHN), in collaboration with Monadnock Paper Mills, has unveiled Renovo—a groundbreaking, fiber-based gift card substrate.

Engineered from 100% post-consumer recycled fiber and certified by the [Forest Stewardship Council®](https://www.trendhunter.com/trends/paperbased-solution) ([FSC](https://www.trendhunter.com/trends/paper-based-canister)), Renovo reflects a deep commitment to responsible sourcing. The substrate is also manufactured carbon-neutral, with verified emission reductions certified under the GHG Clean Projects Protocol, and has been [independently verified as recyclable](https://www.trendhunter.com/trends/sappi-paper-packaging).

With a 30pt thickness and proprietary treatments, the card offers superior durability, water resistance, and rigidity to deliver the tactile quality and resilience retailers expect.

“Renovo showcases our commitment to environmentally responsible solutions that make a real impact,” said Lisa Taylor, Vice President of Sales & Marketing at Monadnock Paper Mills. “At Monadnock, we are committed to creating products that help our partners meet their environmental goals without compromising on quality or performance, and this partnership exemplifies that effort.”

Image Credit: Monadnock Paper Mills

## Trend Insights (Trend Hunter)

- Score: 7.3/10
- Popularity: 87% | Activity: 94% | Freshness: 38%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### What's Driving This Trend

- **Sustainable Materials:** An increasing shift towards eco-friendly substrates like Renovo showcases the potential for innovation in sustainable materials.
- **Carbon-neutral Manufacturing:** Manufacturers are increasingly adopting carbon-neutral processes to appeal to environmentally conscious consumers and businesses.
- **Recyclability in Consumer Products:** Products designed with recyclability in mind are emerging as integral components of circular economies, especially in retail sectors.

### Who This Affects Most

- **Eco-friendly Retail:** The retail industry is integrating circular economy principles by adopting products like Renovo that minimize environmental impact.
- **Paper Manufacturing:** Advancements in paper-based solutions illustrate the evolution within the paper manufacturing industry towards more sustainable practices.
- **Gift Card Production:** Innovative, sustainable materials are disrupting the traditional plastic-dominated gift card production industry.

## Related on Trend Hunter

- [Sustainable Carton-Style Packaging](https://www.trendhunter.com/trends/elopak-paperboard.md)
- [Secure Card Recycling Systems](https://www.trendhunter.com/trends/card-recycling-system.md)
- [Reloadable Contactless Keychains](https://www.trendhunter.com/trends/reloadable-contactless-keychains.md)
- [Sturdy Recycled Packaging Materials](https://www.trendhunter.com/trends/vincicoat-plus-v.md)
- [Alternative Fiber Product Labels](https://www.trendhunter.com/trends/labelling-papers.md)
- [Sustainable Product Packaging](https://www.trendhunter.com/trends/paperbased-solution.md)
- [Youth-Targeted Debit Cards](https://www.trendhunter.com/trends/gohenry.md)
- [Fiber-Based Recyclable Packaging](https://www.trendhunter.com/trends/mother-parkers.md)
- [Coated Recycled Paperboards](https://www.trendhunter.com/trends/graphic-packaging-international.md)
