# Vegan Skin-Firming Gels Ren Skincare Offers Skin-Plumping Ingredients and Comes in a Gel Form By Mishal Omar | Published 2016-12-19 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/ren References: [mywomenstuff](http://www.mywomenstuff.com/2016/02/ren-instant-firming-beauty-shot/) & [sephora](http://www.sephora.com/keep-young-beautiful-tm-instant-firming-beauty-shot-P391761) Gel moisturizers are becoming increasingly common and the brand REN Clean Skincare is offering its own version of this lightweight product. While cream-based moisturizers have been the norm in skincare for decades, [gel moisturizers](https://www.trendhunter.com/trends/belief-aqua-bomb) are becoming more popular due to their [lightweight texture](https://www.trendhunter.com/trends/brightening-gel-cream) and ability to penetrate the skin better than their cream counterparts. The product comes in a dropper bottle, the same kind that is used for most serums. It can be used on normal, combination, dry, oily or sensitive skin and features hyaluronic acid that smooths, tightens and moisturizes skin. This [vegan moisturizer-serum hybrid](https://www.trendhunter.com/trends/ageless-firm-even-serum) aims to improve the appearance of skin using a product that is up-and-coming in terms of popularity in the skincare world. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 46% | Activity: 29% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Vegan Skin-firming Gels:** Offering a lightweight and effective alternative to cream-based moisturizers for eco-conscious consumers. - **Gel Moisturizers:** A rising trend in skincare due to their ability to penetrate the skin better than their cream counterparts. - **Hyaluronic Acid:** A popular ingredient in skincare that smooths, tightens and moisturizes skin. ### Where This Applies - **Skincare:** Innovating and offering new products to meet the demand for lightweight and effective formulations. - **Vegan and Eco-friendly Products:** Providing eco-conscious consumers with sustainable and animal-friendly skincare options. - **Beauty and Cosmetics:** Creating new products that incorporate emerging trends, such as vegan and gel-based formulations, to appeal to a wider range of consumers. ## Related on Trend Hunter - [Gel-Cream Collagen Moisturizers](https://www.trendhunter.com/trends/collagen-moisturizer.md) - [Cruelty-Free Gel Moisturizers](https://www.trendhunter.com/trends/holy-hydration.md) - [Plant-Based Firming Moisturizers](https://www.trendhunter.com/trends/extreme-cream.md) - [Botanical Retinol Gel Creams](https://www.trendhunter.com/trends/botanical-retinol.md) - [Cooling Gel Moisturizers](https://www.trendhunter.com/trends/cryo-revitalising-moisturizer.md) - [Nutritious Vegan Moisturizers](https://www.trendhunter.com/trends/vegan-moisturizers.md) - [Lightweight Collagen Moisturizers](https://www.trendhunter.com/trends/mixsoon-pdrn-collagen-cream.md) - [Hydrating Skin-Boosting Gels](https://www.trendhunter.com/trends/neutrogenas-hydro-boost-water-gel.md) - [Complexion-Improving Lightweight Moisturizers](https://www.trendhunter.com/trends/brightening-gel-cream.md)