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# Chinese Symbol Structures
The REN Building by Bjarke Ingels Group has a Harmonious Design

By Jordan M | Published 2011-02-16 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/ren-building-by-bjarke-ingels-group
References: [big.dk](http://www.big.dk/)

The REN Building by [Bjarke Ingels Group](https://www.trendhunter.com/trends/museum-for-papirkunst) is a proposed multi-purpose building with a seriously eye-popping design that both culturually and aesthetically attuned to its environment -- two characteristics that are the hallmarks of excellent architecture.

Known for their seemingly larger-than-life architectural visions, BIG designed the building to mimic the Chinese äºº (â€œrenâ€) which stands for 'person.' One leg of the REN Building by Bjarke Ingels Group hosts a futuristic [water sports cultural center](https://www.trendhunter.com/trends/river-culture-and-art-centre), while the other is reserved for meeting and conference spaces. Where the two legs meet is the home of a [towering hotel](https://www.trendhunter.com/trends/artyzen-new-bund-31) with over a thousand rooms.

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 31% | Activity: 86% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Key Themes Behind This Trend

- **Cultural-inspired Architecture:** Opportunity for architects to create buildings that reflect and celebrate local culture.
- **Multi-purpose Buildings:** Designing buildings with versatile spaces that can accommodate a variety of functions and activities.
- **Futuristic Design Elements:** Incorporating innovative and futuristic elements into architectural designs for a visually striking impact.

### Where This Applies

- **Architecture and Design:** Opportunities for architects and designers to create innovative and culturally significant buildings.
- **Hospitality and Accommodation:** A rise in the demand for unique, visually stunning hotels and accommodation options.
- **Events and Conferences:** Creating multi-purpose spaces for hosting meetings, conferences, and other events.

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