# YouTuber-Backed Creamer Packs nutpods Partners with Remi Cruz to Launch a Variety Pack of Creamers By Kanesa D | Published 2022-10-04 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/remi-cruz References: [bevnet](https://www.bevnet.com/news/2022/nutpods-partners-with-youtube-creator-remi-cruz-to-launch-co-branded-variety-pack-of-creamers) & [nutpods](https://www.nutpods.com/)  Nutpods has launched a new collaboration with lifestyle [YouTuber](https://www.trendhunter.com/trends/meat-snacking-range) Remi Cruz, sharing a co-branded variety pack of the brand’s most popular flavors and products. The Remi Cruz collection comprises the ‘Oat French Vanilla,’ ‘[Sweetened Cookie Butter](https://www.trendhunter.com/trends/cookie-butter-creamer),’ and the ‘Classic Chocolate’ creamers. Consumers get the chance to sample flavors from each nutpods line and enjoy their coffee without the [sugar and additives of conventional creamers](https://www.trendhunter.com/trends/too-good-co-coffee-creamers). “I’m thrilled to be partnering with nutpods to release my own collection, they have truly become a crucial part of my morning routine,” says Cruz. “I love the variety of different flavors that the brand offers and have found myself using nutpods in so many different recipes. I can’t wait to see how the Cooking with Remi audience uses all the flavors!” The Remi Cruz Collection from nutpods will be available starting Oct 6, 2022, for $14.95 USD. Image Credit: nutpods ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 10% | Activity: 30% | Freshness: 13% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) ## Key Themes ### What's Driving This Trend - **Influencer Partnerships:** Brands partnering with popular influencers to launch co-branded products opens up opportunities for disruptive innovation in influencer marketing strategies. - **Alternative Food and Beverage Products:** Creating alternative food and beverage products that cater to specific dietary restrictions and preferences presents opportunities for product differentiation and market disruption. - **Sugar-free and Additive-free Food Products:** Developing products that offer healthier and more natural alternatives to traditional food and beverage items can disrupt the market and capitalize on the growing demand for such products. ### Who This Affects Most - **Food and Beverage:** Partnering with influencers to create co-branded food and beverage products allows for innovative marketing strategies and new product development. - **E-commerce:** The rise of e-commerce platforms provides an opportunity for targeted advertising and the development of niche products, particularly in the food and beverage industry. - **Health and Wellness:** Developing healthier food and beverage options that cater to specific dietary restrictions and preferences presents opportunities for market disruption and innovation in the health and wellness industry. ## Related on Trend Hunter - [Festive Holiday-Themed Creamers](https://www.trendhunter.com/trends/winter-collection.md) - [Premixed Cold Brew Coffees](https://www.trendhunter.com/trends/creamy-cold-brew.md) - [Plant-Based Pumpkin Creamers](https://www.trendhunter.com/trends/nutpods-1.md) - [Indulgent Cafe-Inspired Creamers](https://www.trendhunter.com/trends/coffee-mate-natural-bliss-creamers.md) - [Zero-Sugar Oat-Based Creamers](https://www.trendhunter.com/trends/nutpods-barista-oatmilk.md) - [Ice Cream-Inspired Almond Creamers](https://www.trendhunter.com/trends/almond-creamer.md) - [Extra-Creamy Plant-Based Creamers](https://www.trendhunter.com/trends/half-half-alternative.md) - [Cafe-Inspired Almond Creamers](https://www.trendhunter.com/trends/organic-almond-creamer.md) - [Decadent Dairy-Free Creamers](https://www.trendhunter.com/trends/califia-farms-1.md)