# Revenue Optimizing AI Systems Warner Bros. Has an AI System to Help with Release Decisions By Daniel Johnson | Published 2020-01-10 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/release-decisions References: [hypebeast](https://hypebeast.com/2020/1/warner-bros-ai-decisions-film-releases-info) & [warnerbros](https://www.warnerbros.com/studio/about/company-overview) [Warner Bros.](https://www.trendhunter.com/trends/reminiscence) now has an AI system that will help the organization make release decisions. However, there is some indication that the system will initially undergo a trial period for the company's international branch. Specifically, the AI will help Warner Bros. decide the best time to release a movie, in order to maximize the revenue of a project. The system was created by Cinelytic and the company stated it was designed to help inform decisions around the potential risk and returns of a specific project. Additionally, the company states that the software is ideal for handling repetitive tasks. Cinelytic's system is able to consider a number of different factors that could affect the release of a project, including the star-value of the cast, potential revenue and more. Image Credit: Shutterstock ## Trend Insights (Trend Hunter) - Score: 1.2/10 - Popularity: 12% | Activity: 15% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Market](https://www.trendhunter.com/market) ## Key Themes ### Key Themes Behind This Trend - **AI-assisted Release Decisions:** Opportunity for businesses to leverage AI systems to optimize release strategies and maximize revenue. - **Risk-return Analysis:** Opportunity for businesses to use AI systems to assess the potential risks and returns of projects. - **Automating Repetitive Tasks:** Opportunity for businesses to streamline operations by automating repetitive tasks using AI systems. ### Where This Applies - **Film Distribution:** Disruptive innovation opportunity for film distribution companies to adopt AI systems for strategic decision-making and revenue optimization. - **Entertainment:** Disruptive innovation opportunity for entertainment companies to incorporate AI systems for informed release decisions and improved efficiency. - **Data Analytics:** Disruptive innovation opportunity for data analytics companies to develop AI systems that analyze various factors and provide insights for revenue optimization. ## Related on Trend Hunter - [AI Movie Recommendations](https://www.trendhunter.com/trends/movie-deep-search.md) - [AI-Backed Content Discoveries](https://www.trendhunter.com/trends/cineverse-1.md) - [AI Film Recommenders](https://www.trendhunter.com/trends/whatshouldiwatchai.md) - [AI-Powered TV Recommendations](https://www.trendhunter.com/trends/watch-better-movies.md) - [AI-Powered Seamless Advertising Tools](https://www.trendhunter.com/trends/cinemark.md) - [AI Movie Poster Generators](https://www.trendhunter.com/trends/ai-movie-poster-generator.md) - [AI Movie Discovery Tools](https://www.trendhunter.com/trends/cinemaly.md) - [Movie Discovery Platforms](https://www.trendhunter.com/trends/moviepulse.md) - [Mood-Based Movie Finders](https://www.trendhunter.com/trends/movie-engine.md)