# University-Approved Relaxation Apps 'Purple Chill' Guides Users Through Relaxation Exercises By Michael Hemsworth | Published 2017-02-06 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/relaxation-exercises References: [play.google](https://play.google.com/store/apps/details?id=edu.northwestern.cbits.intellicare.relax&hl=en) Developed and approved at [Northwestern University](https://www.trendhunter.com/trends/Bio-inspired-vision-systems), the 'Purple Chill' app works to provide users with relaxation exercises in order to decrease their stress and focus on the now. Demographics like Millennials and Generation Z are notoriously known for favoring their smartphones when it comes to virtually any task, so 'Purple Chill' acts as a great method for them to destress. The 'Purple Chill' app works by presenting users with relaxation exercises that are clearly detailed and named. This allows them to focus on the exact problem they are experiencing or learn about how to handle it down the road. 'Purple Chill' utilizes [audio-based relaxation exercises](https://www.trendhunter.com/trends/healing-sounds-meditation-calm) in order to get users focused on their inner self and to let the stresses around them melt away. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 24% | Activity: 34% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### Why This Trend Is Growing - **University-approved Relaxation Apps:** University-approved relaxation apps can provide users with expertly crafted relaxation exercises that they can use in order to decrease stress. - **Audio-based Relaxation Exercises:** Audio-based relaxation exercises can provide users with a more immersive experience that can help them focus on their inner selves and melt away stress. - **Mobile Stress Management Solutions:** Mobile stress management solutions that are easily accessible from their smartphones can help users manage their stress on-the-go. ### Industries Being Reshaped - **Education:** Universities and educational institutions can develop and promote relaxation apps in order to provide students and staff with an effective stress management tool. - **Health and Wellness:** Health and wellness industry can develop and market relaxation apps as a complementary tool to existing meditation and mindfulness practices. - **Technology:** Technology industry can develop innovative mobile applications for stress management, integrating artificial intelligence and machine learning for more personalized relaxation exercises. ## Related on Trend Hunter - [Multi-Sensory Mental Health Apps](https://www.trendhunter.com/trends/zensory-app.md) - [Mindfulness Support Tools](https://www.trendhunter.com/trends/unlearn-stress.md) - [Scientifically Designed Apps](https://www.trendhunter.com/trends/apollo-sessions.md) - [Stress Relief Trackers](https://www.trendhunter.com/trends/destressapp.md) - [Three-Step Calming Experiences](https://www.trendhunter.com/trends/help-me-calm-down.md) - [Mindful Relaxation Tools](https://www.trendhunter.com/trends/cliro.md) - [Guided Breathing Apps](https://www.trendhunter.com/trends/breathe-calmly.md) - [Musical Mental Wellness Apps](https://www.trendhunter.com/trends/alphabeats.md) - [Guided Breathing Apps](https://www.trendhunter.com/trends/get-calmer.md)