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# Refurbished Smartphone Businesses
Amazon India Launched a Service That Sells Repurposed Phones

By Mishal Omar | Published 2016-09-19 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/refurbished-smartphone
References: [mashable](http://mashable.com/2016/09/16/amazon-india-refurbished-used-smarphones/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_source=feedly&utm_medium=webfeeds)

[Amazon India](https://www.trendhunter.com/trends/xiaomi-6) has started to sell refurbished smartphones in order to meet demands as well as compete with other e-commerce companies in the Indian market.

India's enormous population has inevitably resulted in a high demand for phones, and many consumers are opting to pay less for phones from big brands that are used and have since been refurbished. Amazon India has launched a store which allows customers to purchase these affordable devices and there are plenty of companies being featured -- including [Motorola](https://www.trendhunter.com/trends/playful-phone-experimentation), Asus, [Lenovo](https://www.trendhunter.com/trends/lenovo-ifixit) and more. Customers have the option to review or return the phone if necessary.

By offering consumers a platform to buy refurbished smartphones, Amazon India is focused on accessibility and also has an indirect positive impact on the environment -- as excessive technological waste has become a predominant problem around the world.

## Trend Insights (Trend Hunter)

- Score: 5.9/10
- Popularity: 81% | Activity: 88% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Why This Trend Is Growing

- **Refurbished Smartphone Market:** The growing demand for affordable, refurbished smartphones presents an opportunity for businesses to tap into this market and provide cost-effective options to consumers.
- **E-commerce Competition:** The entrance of Amazon India into the refurbished smartphone market intensifies competition among e-commerce companies, pushing them to explore new strategies and offerings to stay ahead.
- **Sustainable Technology Consumption:** The rise of refurbished smartphone sales addresses the global issue of excessive technological waste, creating potential for businesses to contribute to a more sustainable future.

### Industries Being Reshaped

- **E-commerce:** The booming refurbished smartphone market presents a significant opportunity for e-commerce companies to expand their offerings and capture a larger customer base.
- **Mobile Phone Manufacturing:** The surge in demand for refurbished smartphones creates an opportunity for mobile phone manufacturers to leverage their expertise in refurbishment services and cater to the growing market.
- **Environmental Sustainability:** The refurbished smartphone industry promotes environmental sustainability by reducing technological waste, creating room for businesses to develop innovative solutions and services in this space.

## Related on Trend Hunter

- [European Refurbished Tech Retailers](https://www.trendhunter.com/trends/refurbed.md)
- [Refurbished E-Commerce Marketplaces](https://www.trendhunter.com/trends/ebay-refurbished.md)
- [Digital Refurbished Marketplaces](https://www.trendhunter.com/trends/backmarket.md)
- [Refurbished Modular Phones](https://www.trendhunter.com/trends/fairphone-3-1.md)
- [Refurbished Item Retailer Initiatives](https://www.trendhunter.com/trends/walmart-restored.md)
- [Second Hand Gaming Retailers](https://www.trendhunter.com/trends/second-hand.md)
- [Refurbished Aerial Drones](https://www.trendhunter.com/trends/dji.md)
- [Accessible Refurbished Laptops](https://www.trendhunter.com/trends/framework-1.md)
- [Branded Customer Resale Marketplaces](https://www.trendhunter.com/trends/relove.md)
