# Hangover Recovery Drinks The Reformulated Code Blue Beverage Hydrates and Detoxifies By Marissa Liu | Published 2009-11-04 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/reformulated-code-blue References: [foodbev](http://www.foodbev.com/news/code-blue-reformulates-its-all-natural-recovery-drink) & [drinkcodeblue](http://www.drinkcodeblue.com/) What is your best [hangover cure](https://www.trendhunter.com/trends/dayguard)? Is it [Gatorade](https://www.trendhunter.com/trends/gatorade-hydration-booster-relax), Vitamin Water or another beer? The newly reformulated Code Blue Recovery Drink is specifically designed to help hydrate, detoxify and reduce inflammation in the body so it’s perfect to help cure hangovers or just [replenish your body](https://www.trendhunter.com/trends/cowbell-hydration) during the cold and flu season. The reformulated Code Blue Recovery Drink is caffeine-free that contains Sustamine (and amino acid that replenishes electrolytes), D-Ribose agave, prickly pear, vitamins A, B12, B6 and C, calcium, magnesium and potassium. According to the website the reformulated Code Blue Recovery Drink is recommended for consumption, “before, during and after stressful activities to speed the recovery process and bring the body back to balance.” Try it this Sunday afternoon. ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 34% | Activity: 81% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What Makes This Trend Stand Out - **Hangover Recovery Drinks:** Opportunity for the development of innovative beverages that target hangover symptoms and promote hydration and detoxification. - **Functional Beverages:** Potential for creating beverages that go beyond hydration and provide additional health benefits. - **Health and Wellness Supplements:** Growing demand for supplements that help improve overall well-being, including ingredients that support hydration and detoxification. ### Sectors Adopting This - **Beverage Industry:** Opportunity for beverage companies to tap into the hangover recovery market and develop new and improved products. - **Health and Wellness Industry:** Potential for companies in the health and wellness sector to include hangover recovery products in their offerings. - **Pharmaceutical Industry:** Possibility for pharmaceutical companies to explore the development of hangover recovery drugs or supplements. ## Related on Trend Hunter - [Herbal Hangover-Combating Drinks](https://www.trendhunter.com/trends/the-plug-50.md) - [Hangover-combating Hydration Drinks](https://www.trendhunter.com/trends/glow-sparkling-hydration-2.md) - [Rapid Rehydration Packets](https://www.trendhunter.com/trends/hydralyte-plus-liver-support.md) - [Organic Fruity Hydration Beverages](https://www.trendhunter.com/trends/recover-180.md) - [Convenient Hydration Solutions](https://www.trendhunter.com/trends/refrsh-hydration.md) - [All-Hours Functional Mixers](https://www.trendhunter.com/trends/day-night-drinks.md) - [Hydration-Focused Holiday Boxes](https://www.trendhunter.com/trends/cure-hydration-holiday-box.md) - [Rejuvenating Post-Social Drinks](https://www.trendhunter.com/trends/replenishment-drink.md) - [Vegan Hangover Recovery Gummies](https://www.trendhunter.com/trends/hangover-recovery-gummies1.md)