# Reflective Cyclist Sprays The Albedo 100 Reflective Spray Ensures Optimal Visibility at Night By Michael Hemsworth | Published 2017-01-19 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/reflective-spray References: [odditymall](http://odditymall.com/albedo100-reflective-spray) & [amazon](http://www.amazon.com/exec/obidos/ASIN/B00WRNPI50/odditymall0e-20/?ie=UTF8&tag=trenhunt0f-20) Designed to help offer optimal visibility for those who take to their bike at night the Albedo 100 reflective spray is an innovative way to help ensure you are seen while out on the road. The Albedo 100 spray works by being sprayed onto clothing, shoes or [cycling equipment](https://www.trendhunter.com/trends/reflected-bag) to instantly add reflective capabilities that will reflect any nearby light with great intensity. This makes it optimal for [cyclists and athletes](https://www.trendhunter.com/trends/scoutlite-blinko) who partake in a number of different activities outside in the dark at night. The Albedo 100 reflective spray can also be used with pets to make sure they stay visible when out for a [nighttime walk](https://www.trendhunter.com/trends/biolite-headlamp-dash-450). The spray is non-toxic and can be removed easily by wiping it off or washing the garment or surface it's on. ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 77% | Activity: 68% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports) ## Key Themes ### Why This Trend Is Growing - **Reflective Spray Technology:** Developing more advanced and efficient reflective spray formulas or using the existing technology on various industries can be targeted for growth. - **Nighttime Visibility Solutions:** Creating innovative solutions for enhancing nighttime visibility can disrupt various industries from cycling apparel to outdoor gear or even vehicle safety technology. - **Pet Safety Products:** Creating specific pet safety products using the reflective spray technology can be a potential untapped market for growth. ### Industries Being Reshaped - **Cycling Apparel:** Creating reflective cycling wear can provide an added level of protection for cyclists to be seen on the road. - **Outdoor Gear:** Adding reflective spray technology to outdoor gear and accessories, such as backpacks or tents, can provide added safety features for outdoor enthusiasts. - **Vehicle Safety Technology:** Integrating reflective spray technology into automotive safety features, such as headlights or road markings, can enhance visibility and safety for all road users. ## Related on Trend Hunter - [Stylish Safety Stickers](https://www.trendhunter.com/trends/bike-helmet-reflective-star-decals.md) - [360° Reflective Pedelec Helmet](https://www.trendhunter.com/trends/reflective-helmet-pedelec.md) - [Ergonomic Urbanite Bike Helmets](https://www.trendhunter.com/trends/lumos-nyxel.md) - [Reflective Kinesiology Tapes](https://www.trendhunter.com/trends/rockflash.md) - [High Visibility Activewear Ranges](https://www.trendhunter.com/trends/ciele-nite-rite.md) - [Omnidirectional Bike Lights](https://www.trendhunter.com/trends/vis-lightpool-taillight.md) - [Award-Winning High-Performance Bike Lights](https://www.trendhunter.com/trends/highperformance-bike-light.md) - [Illuminated Cycling Helmets](https://www.trendhunter.com/trends/illuminated-cycling-helmet.md) - [Road-Ready Disco Ball Helmets](https://www.trendhunter.com/trends/disco2disco-disco-ball-helmet.md)